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    • 1. 发明申请
    • INFINITE BROWSE
    • 无限浏览
    • WO2012003034A1
    • 2012-01-05
    • PCT/US2011/033797
    • 2011-04-25
    • YAHOO! INC.KIM, Yookyung KimZHAO, HongjianLI, XinLEVICH, AlexandraCHI, TomSUI, MingZHAO, YihongDAVIS, Marc
    • KIM, Yookyung KimZHAO, HongjianLI, XinLEVICH, AlexandraCHI, TomSUI, MingZHAO, YihongDAVIS, Marc
    • G06Q50/00
    • G06F17/3089G06F17/30522
    • An online article is enhanced by displaying, in association with the article, supplemental content that includes entities that are extracted from the article and/or entities that are related to entities that are extracted from the article. The supplemental content further includes information about each of the entities. The information about an entity may be obtained by searching for the entity in one or more searchable repositories of data. For example, the supplemental content may include, for each entity, video, image, web, and/or news search results. The supplemental content may further include information such as stock quotes, abstracts, maps, scores, and so on. The entities are selected using a variety of analyses and ranking techniques based on contextual factors such as user-specific information, time-sensitive popularity trends, grammatical features, search result quality, and so on. The entities may further be selected for purposes such as generating ad-based revenue.
    • 通过与文章相关联地显示包括从文章中提取的实体和/或与从文章中提取的实体相关的实体的补充内容来增强在线文章。 补充内容还包括关于每个实体的信息。 可以通过在一个或多个可搜索的数据库中搜索实体来获得关于实体的信息。 例如,对于每个实体,补充内容可以包括视频,图像,网络和/或新闻搜索结果。 补充内容还可以包括股票报价,摘要,地图,分数等信息。 使用各种基于上下文因素的分析和排序技术来选择实体,例如用户特定信息,时间敏感的人气趋势,语法特征,搜索结果质量等。 可以进一步选择实体,例如生成基于广告的收入。