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    • 10. 发明申请
    • SYSTEMS, METHODS AND COMPUTER-READABLE MEDIA FOR DETERMINING OUTCOMES FOR PROGRAM PROMOTIONS
    • 用于确定计划推广成果的系统,方法和计算机可读介质
    • US20140025485A1
    • 2014-01-23
    • US13947218
    • 2013-07-22
    • Visible World, Inc.
    • Gerrit NiemeijerClaudio Marcus
    • G06Q30/02
    • Systems, methods and computer-readable storage media for determining an outcome of a content promotional message are described. For example, a media network may be configured to transmit content to a plurality of content playback devices, such as a television or a computing device. The content may include a content promotion message configured to promote content, such as a television program or a website, available through the media network. The content promotion message and the content may be associated with network identifiers generated by the media network for tracked content. When the content is played by the content playback device, a device identifier may be generated for the content. The device identifiers may be compared with the network identifiers to determine which, if any, content tracked by the media network has been played by the plurality of content playback devices.
    • 描述用于确定内容促销消息的结果的系统,方法和计算机可读存储介质。 例如,媒体网络可以被配置为将内容发送到诸如电视或计算设备的多个内容回放设备。 该内容可以包括被配置为促进可通过媒体网络获得的诸如电视节目或网站的内容的内容宣传消息。 内容宣传消息和内容可以与由媒体网络为跟踪的内容生成的网络标识符相关联。 当内容播放设备播放内容时,可以为内容生成设备标识符。 可以将设备标识符与网络标识符进行比较,以确定由多个内容回放设备播放由媒体网络跟踪的内容(如果有的话)。