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1. 发明申请

US20070168542A1 Media Article Adaptation to Client Device 有权
标题翻译：媒体文章适应客户端设备
公开(公告)号：US20070168542A1
公开(公告)日：2007-07-19
申请号：US11620386
申请日：2007-01-05
申请人： Manish Gupta , John Harding , Stephen Lacy , Willard Rusch
发明人： Manish Gupta , John Harding , Stephen Lacy , Willard Rusch
IPC分类号： G06F15/16
CPC分类号： H04N21/44012 , G06Q30/0242 , H04N21/23412 , H04N21/2343 , H04N21/4325 , H04N21/6581
摘要： Systems and methods provide for on-the-fly adaptation of a send rate for content sent to a client based on a detected read rate of the client system for data previously sent. The system and method work within the bounds of simple, existing, open protocols and the media files served are playable by standard media playback clients. The method is driven by a request for media content from a client, in response to which the server provides portions of the media content and monitors the reception rate of the content as it is sent to the client. This method allows for dynamic modification of the send rate of the content after the server has calculated an adjustment to correct for the difference between the reading rate and sending rate, thereby allowing for a send rate most compatible with the client.
摘要翻译：系统和方法提供了基于客户系统对先前发送的数据的检测到的读取速率来发送给客户端的内容的发送速率的即时适配。系统和方法在简单，现有，开放协议的范围内工作，并且提供的媒体文件可以由标准媒体播放客户端播放。该方法由来自客户端的对媒体内容的请求驱动，响应于此，服务器提供媒体内容的一部分并且在发送到客户端时监视内容的接收速率。该方法允许在服务器计算了调整以校正读取速率和发送速率之间的差异的情况下动态修改内容的发送速率，从而允许与客户端最相容的发送速率。

2. 发明申请

US20070168541A1 Serving Media Articles with Altered Playback Speed 有权
标题翻译：为改变播放速度的媒体文章提供服务
公开(公告)号：US20070168541A1
公开(公告)日：2007-07-19
申请号：US11620354
申请日：2007-01-05
申请人： Manish Gupta , John Harding , Stephen Lacy , Willard Rusch
发明人： Manish Gupta , John Harding , Stephen Lacy , Willard Rusch
IPC分类号： G06F15/16
CPC分类号： H04N21/44012 , G06Q30/0242 , H04N21/23412 , H04N21/2343 , H04N21/4325 , H04N21/6581
摘要： Systems and methods provide for on-the-fly alteration of apparent playback rate for content sent to a client based on a request from the client to alter the playback speed of the content. The system and method can use existing, open protocols and the media files served are playable by standard media playback clients. The method includes receiving a request for media content from a client, including instructions for adjusting the number of frames of the requested content to affect an apparent change in the playback speed of the content. The adjustment to the frames may include inserting frames, removing frames, and/or inserting markers to trigger the client device to duplicate frames.
摘要翻译：系统和方法提供了根据来自客户端的请求来发送给客户端的内容的视频回放速率的动态改变，以改变内容的播放速度。系统和方法可以使用现有的开放协议，并且所提供的媒体文件可以由标准媒体播放客户端播放。该方法包括从客户端接收对媒体内容的请求，包括用于调整所请求内容的帧数以便影响内容播放速度明显变化的指令。对帧的调整可以包括插入帧，去除帧和/或插入标记以触发客户端设备复制帧。

3. 发明申请

US20070162568A1 DYNAMIC MEDIA SERVING INFRASTRUCTURE 有权
标题翻译：动态媒体服务基础设施
公开(公告)号：US20070162568A1
公开(公告)日：2007-07-12
申请号：US11428319
申请日：2006-06-30
申请人： Manish Gupta , John Harding , Stephen M. Lacy , Willard Rusch
发明人： Manish Gupta , John Harding , Stephen M. Lacy , Willard Rusch
IPC分类号： G06F15/16
CPC分类号： H04N21/44012 , G06Q30/0242 , H04N21/23412 , H04N21/2343 , H04N21/4325 , H04N21/6581
摘要： Systems and methods provide for dynamic generation of media content at the point that content is served. The system and method work within the bounds of simple, existing, open protocols and the media files served are playable by standard media playback clients. The method is driven by a request for media content from a client specifying an edit list. The server opens one or more source files and selects portions of one or more files to transmit based on edit list instructions, and sequentially writes those portions to an output for serving to the client. The method allows for various modifications of the content before serving.
摘要翻译：系统和方法提供在内容被服务的时刻动态生成媒体内容。系统和方法在简单，现有，开放协议的范围内工作，并且提供的媒体文件可以由标准媒体播放客户端播放。该方法由来自指定编辑列表的客户端的媒体内容的请求驱动。服务器打开一个或多个源文件，并根据编辑列表指令选择要发送的一个或多个文件的部分，并将这些部分顺序地写入到用于服务的服务的输出。该方法允许在服务之前对内容的各种修改。

4. 发明授权

US08230102B1 Combining and serving media content 有权
标题翻译：组合和提供媒体内容
公开(公告)号：US08230102B1
公开(公告)日：2012-07-24
申请号：US13217786
申请日：2011-08-25
申请人： Manish Gupta , John Harding , Stephen M. Lacy , Willard Rusch
发明人： Manish Gupta , John Harding , Stephen M. Lacy , Willard Rusch
IPC分类号： G06F15/16 , G06F15/173 , G06F15/177
CPC分类号： H04N21/44012 , G06Q30/0242 , H04N21/23412 , H04N21/2343 , H04N21/4325 , H04N21/6581
摘要： Systems and methods provide for dynamic generation of media content at the point that content is served. The system and method work within the bounds of simple, existing, open protocols and the media files served are playable by standard media playback clients. The method is driven by a request for media content from a client specifying an edit list. The server opens one or more source files and selects portions of one or more files to transmit based on edit list instructions, and sequentially writes those portions to an output for serving to the client. The server sorts the selected portions of one or more source media files, combines the selected portions to form a combined media shot, and serves the combined media shot to the client. The method allows for various modifications of the content before serving.
摘要翻译：系统和方法提供在内容被服务的时刻动态生成媒体内容。系统和方法在简单，现有，开放协议的范围内工作，并且提供的媒体文件可以由标准媒体播放客户端播放。该方法由来自指定编辑列表的客户端的媒体内容的请求驱动。服务器打开一个或多个源文件，并根据编辑列表指令选择要发送的一个或多个文件的部分，并将这些部分顺序地写入到用于服务的服务的输出。服务器对一个或多个源媒体文件的所选部分进行排序，组合所选择的部分以形成组合的媒体拍摄，并将组合的媒体投射到客户端。该方法允许在服务之前对内容的各种修改。

5. 发明申请

US20070162571A1 Combining and Serving Media Content 有权
标题翻译：组合和服务媒体内容
公开(公告)号：US20070162571A1
公开(公告)日：2007-07-12
申请号：US11620346
申请日：2007-01-05
申请人： Manish Gupta , John Harding , Stephen Michael Lacy , Willard Rusch
发明人： Manish Gupta , John Harding , Stephen Michael Lacy , Willard Rusch
IPC分类号： G06F15/16
CPC分类号： H04N21/44012 , G06Q30/0242 , H04N21/23412 , H04N21/2343 , H04N21/4325 , H04N21/6581
摘要： Systems and methods provide for dynamic generation of media content at the point that content is served. The system and method work within the bounds of simple, existing, open protocols and the media files served are playable by standard media playback clients. The method is driven by a request for media content from a client specifying an edit list. The server opens one or more source files and selects portions of one or more files to transmit based on edit list instructions, and sequentially writes those portions to an output for serving to the client. The server sorts the selected portions of one or more source media files, combines the selected portions to form a combined media shot, and serves the combined media shot to the client. The method allows for various modifications of the content before serving.
摘要翻译：系统和方法提供在内容被服务的时刻动态生成媒体内容。系统和方法在简单，现有，开放协议的范围内工作，并且提供的媒体文件可以由标准媒体播放客户端播放。该方法由来自指定编辑列表的客户端的媒体内容的请求驱动。服务器打开一个或多个源文件，并根据编辑列表指令选择要发送的一个或多个文件的部分，并将这些部分顺序地写入到用于服务的服务的输出。服务器对一个或多个源媒体文件的所选部分进行排序，组合所选择的部分以形成组合的媒体拍摄，并将组合的媒体投射到客户端。该方法允许在服务之前对内容的各种修改。

6. 发明申请

US20070157228A1 Advertising with video ad creatives 审中-公开
标题翻译：使用视频广告素材进行广告
公开(公告)号：US20070157228A1
公开(公告)日：2007-07-05
申请号：US11323327
申请日：2005-12-30
申请人： Jason Bayer , Ronojoy Chakrabarti , Keval Desai , Manish Gupta , Jill Huchital , Willard Rusch
发明人： Jason Bayer , Ronojoy Chakrabarti , Keval Desai , Manish Gupta , Jill Huchital , Willard Rusch
IPC分类号： H04N7/16 , H04N7/173 , H04N7/10 , H04N7/025
CPC分类号： G06Q30/0277 , G06Q30/02 , G06Q30/0242 , H04N7/17318 , H04N21/23106 , H04N21/23424 , H04N21/252 , H04N21/25891 , H04N21/26208 , H04N21/26603 , H04N21/2665 , H04N21/2668 , H04N21/4331 , H04N21/435 , H04N21/44016 , H04N21/466 , H04N21/4667 , H04N21/812
摘要： The serving of advertisements with (e.g., on) video documents may be improved in a number of ways. For example, a system may (a) accept information defining at least one ad spot associated with at least one instance of an video document, (b) accept offers to have advertisements served in the ad spot(s), and (c) arbitrate among competing advertisements, using at least the offers, to determine at least one advertisement to be served in that ad spot(s). As another example, a system may (a) accept relevance information for an advertisement, (b) determine at least one video document using the accepted relevance information, (c) present information about the video document(s) to an advertiser associated with the advertisement, and (d) accept, from the advertiser, an offer to have its advertisement served with at least one of the video document(s) accepted. As yet another example, a system may (a) accept relevance information for an video document, (b) determine a plurality of advertisements relevant to the video document using the relevance information and serving constraints of the advertisements, and (c) select at least one of the determined relevant advertisements to be served with the video document. Examples of video documents include video files published on the Internet, television programs, live or recorded talk shows, video-voice mail, segments of an video conversation, etc.
摘要翻译：可以以多种方式改进具有（例如，on）视频文档的广告的投放。例如，系统可以（a）接受定义与视频文档的至少一个实例相关联的至少一个广告点的信息，（b）接受在广告点中投放广告的提议，以及（c）仲裁在竞争广告中，至少使用优惠，确定至少一个要在该广告点中投放的广告。作为另一示例，系统可以（a）接受广告的相关性信息，（b）使用所接受的相关性信息来确定至少一个视频文档，（c）将与视频文档有关的信息呈现给与广告，以及（d）从广告客户接受向其接受的至少一个视频文档提供广告的要约。作为另一示例，系统可以（a）接受视频文档的相关性信息，（b）使用广告的相关性信息和服务约束来确定与视频文档相关的多个广告，以及（c）至少选择与视频文件一起提供的确定的相关广告之一。视频文件的示例包括在互联网上发布的视频文件，电视节目，现场或记录的谈话节目，视频语音邮件，视频会话的部分等。

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