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1. 发明授权

US08799069B2 Mobile click fraud prevention 有权
标题翻译：手机点击欺诈预防
公开(公告)号：US08799069B2
公开(公告)日：2014-08-05
申请号：US11963165
申请日：2007-12-21
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： G06Q30/00
CPC分类号： G06Q30/0248 , G06F21/552 , G06Q30/02 , G06Q30/0246 , G06Q30/0267
摘要： A system is disclosed for detecting and handling click fraud in a mobile environment. The system may identify a source of a request. The request may be handled differently based on whether the source of the request originated from mobile traffic or web traffic. The source of the request may be used to determine whether a request is valid or invalid. The request may be flagged if the request is invalid.
摘要翻译：公开了用于在移动环境中检测和处理点击欺诈的系统。系统可以识别请求的来源。该请求可以根据来自移动流量或网络流量的请求的来源被不同地处理。请求的来源可用于确定请求是有效还是无效。如果请求无效，则可以标记该请求。

2. 发明申请

US20090164299A1 SYSTEM FOR PROVIDING A USER INTERFACE FOR DISPLAYING AND CREATING ADVERTISER DEFINED GROUPS OF MOBILE ADVERTISEMENT CAMPAIGN INFORMATION TARGETED TO MOBILE CARRIERS 审中-公开
标题翻译：用于显示和创建广告商定义的移动广告组的用户界面的系统针对移动运营商的运动信息
公开(公告)号：US20090164299A1
公开(公告)日：2009-06-25
申请号：US11963082
申请日：2007-12-21
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0239 , G06Q30/0267 , G06Q30/0275
摘要： A system is described for providing a user interface for displaying and creating advertiser defined groups of mobile advertisement campaign information targeted to mobile carriers. The system may include a processor, a memory and an interface. The memory may store mobile advertisement campaign information and one or more ad groups. The interface may be operatively connected to the memory and the processor and may communicate with users. The processor may be operatively connected to the interface and the memory and may organize the mobile advertisement information into one or more ad groups. The one or more ad groups may be associated with one or more mobile carriers. The processor may send at least a portion of the mobile advertisement campaign information via the interface to a user interface for display to a user. The portion sent to the user may be based on the one or more mobile carriers.
摘要翻译：描述了一种用于提供用于显示和创建针对移动运营商的广告商定义的移动广告活动信息组的用户界面的系统。该系统可以包括处理器，存储器和接口。内存可以存储移动广告活动信息和一个或多个广告组。接口可以可操作地连接到存储器和处理器，并且可以与用户通信。处理器可以可操作地连接到接口和存储器，并且可以将移动广告信息组织成一个或多个广告组。一个或多个广告组可以与一个或多个移动运营商相关联。处理器可以经由接口将至少一部分移动广告活动信息发送到用户界面，以向用户显示。发送给用户的部分可以基于一个或多个移动运营商。

3. 发明申请

US20090247192A1 SYSTEM FOR MOBILE ADVANCED MATCHING 审中-公开
标题翻译：移动高级匹配系统
公开(公告)号：US20090247192A1
公开(公告)日：2009-10-01
申请号：US12059386
申请日：2008-03-31
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： H04Q7/20
CPC分类号： G06Q30/02 , H04L67/04 , H04L67/20 , H04W8/18
摘要： A system is described for mobile advanced matching. The system may include a processor, a memory and an interface being operatively connected. The memory may store advertisements and a request. The interface may communicate with a user on a mobile device associated with a mobile carrier. The processor may associate the advertisements with one or more content types. The content types may describe the content of the advertisements. The processor may receive a request for items of a content type from the user via the interface. The processor may identify the content type of the items. The processor may determine an advertisement associated with the content type of the items. The processor may provide the advertisement to the user via the interface.
摘要翻译：描述了一种用于移动高级匹配的系统。该系统可以包括处理器，存储器和可操作地连接的接口。内存可以存储广告和请求。接口可以与与移动运营商相关联的移动设备上的用户进行通信。处理器可以将广告与一种或多种内容类型相关联。内容类型可以描述广告的内容。处理器可以经由接口从用户接收对内容类型的项目的请求。处理器可以识别物品的内容类型。处理器可以确定与项目的内容类型相关联的广告。处理器可以经由接口向用户提供广告。

4. 发明申请

US20090198538A1 MOBILE ADVERTISEMENT FILTERING 审中-公开
标题翻译：移动广告过滤
公开(公告)号：US20090198538A1
公开(公告)日：2009-08-06
申请号：US12026531
申请日：2008-02-05
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： G06Q30/00 , G06Q10/00
CPC分类号： G06Q30/0267 , G06Q30/02
摘要： Disclosed is a method for filtering mobile ads, including sensing an editorial event from an advertiser user interface, wherein the editorial event comprises an advertiser creating or editing a mobile advertisement listing; enabling submission of the mobile listing multiple channel and carrier attributes; automatically checking the mobile listing with at least one mobile carrier-specific automatic check service in response to the sensed editorial event; determining whether the advertisement listing is flagged for manual review; and sending the mobile listing to a mobile publisher for publishing in response to a determination that the mobile listing is not flagged for manual review.
摘要翻译：公开了一种用于过滤移动广告的方法，包括感测来自广告客户用户界面的编辑事件，其中所述编辑事件包括创建或编辑移动广告列表的广告客户; 能够提交移动列表多个频道和载波属性; 响应于感测到的编辑事件，使用至少一个移动运营商特定的自动检查服务来自动检查移动列表; 确定广告列表是否被标记为手动审核; 以及将所述移动列表发送到移动发行商以进行发布以响应于所述移动列表未被标记为手动审查的确定。

5. 发明申请

US20090163186A1 APPLICATION PROGRAM INTERFACE AND GRAPHICAL USER INTERFACE FOR EDITORIAL REVIEW OF MOBILE ADVERTISEMENT CAMPAIGNS 审中-公开
标题翻译：应用程序界面和图形用户界面进行移动广告裁剪的编辑审查
公开(公告)号：US20090163186A1
公开(公告)日：2009-06-25
申请号：US11963136
申请日：2007-12-21
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： H04M3/42
CPC分类号： G06Q30/02
摘要： Systems and methods for facilitating a review of mobile advertisement listings is provided. In one implementation, the method may include displaying information in a user interface for reviewing, the information associated with a mobile advertisement listing and at least one carrier, and at least one keyword associated with the mobile advertisement listing. The method may also include displaying in the user interface reviewing rules associated with a carrier for at least one carrier associated with the mobile advertisement listing and receiving an indication via the user interface of whether the mobile advertisement listing is approved for the carrier based on the displayed reviewing rules associated with the carrier.
摘要翻译：提供了便于审查移动广告列表的系统和方法。在一个实现中，该方法可以包括在用户界面中显示信息以查看与移动广告列表相关联的信息和至少一个运营商以及与移动广告列表相关联的至少一个关键字。该方法还可以包括在用户界面中显示与用于与移动广告列表相关联的至少一个运营商的运营商相关联的规则，并且经由用户界面接收关于移动广告列表是否被批准用于运营商的指示审查与运营商相关的规则。

6. 发明申请

US20100312646A1 SYSTEM FOR SERVING ADVERTISEMENTS TARGETED TO GEOGRAPHIC AREAS OVER MOBILE DEVICES 审中-公开
标题翻译：用于服务移动设备上针对地理区域的广告系统
公开(公告)号：US20100312646A1
公开(公告)日：2010-12-09
申请号：US11963029
申请日：2007-12-21
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0261
摘要： A system is described for serving advertisements targeted to geographic areas over mobile devices. The system may include a processor, a memory and an interface being operatively connected. The memory may store a request associated with a mobile device, and an advertisement. The processor may be operative to communicate with the mobile device. The mobile device may be associated with a mobile carrier. The processor may receive the request associated with the mobile device and may determine a geographic location associated with the request. The processor may identify an advertisement, the advertisement being targeted to the geographic area and the mobile carrier. The processor may provide the identified advertisement to the mobile device.
摘要翻译：描述了用于为通过移动设备定位到地理区域的广告服务的系统。该系统可以包括处理器，存储器和可操作地连接的接口。存储器可以存储与移动设备相关联的请求和广告。处理器可操作以与移动设备进行通信。移动设备可以与移动运营商相关联。处理器可以接收与移动设备相关联的请求，并且可以确定与该请求相关联的地理位置。处理器可以识别广告，广告被定位到地理区域和移动运营商。处理器可以向移动设备提供所识别的广告。

7. 发明申请

US20090247140A1 SYSTEM FOR PROVIDING MOBILE ADVERTISEMENT ACTIONS 有权
标题翻译：提供移动广告行动的系统
公开(公告)号：US20090247140A1
公开(公告)日：2009-10-01
申请号：US12059460
申请日：2008-03-31
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： H04M3/00 , H04Q7/20
CPC分类号： G06Q30/0257 , G06Q30/02 , G06Q30/0256 , H04M1/72561
摘要： A system for providing mobile advertisement actions may include a memory to store a request, mobile carrier data, mobile advertisement data, and mobile advertisement action data. The system may include an interface operatively connected to the memory to communicate with a mobile device. The system may include a processor operatively connected to the memory and the interface. The processor may receive information and a request from the mobile device via the interface and may determine the mobile carrier data relating to a mobile carrier associated with the mobile device. The processor may identify the mobile advertisement data and the mobile advertisement action targeted to the request and the mobile carrier data. The processor may append the mobile advertisement action data to the mobile advertisement data. The processor may provide the mobile advertisement data with the appended mobile advertisement action data to the mobile device via the interface.
摘要翻译：用于提供移动广告动作的系统可以包括存储请求，移动运营商数据，移动广告数据和移动广告动作数据的存储器。系统可以包括可操作地连接到存储器以与移动设备通信的接口。该系统可以包括可操作地连接到存储器和接口的处理器。处理器可以经由接口从移动设备接收信息和请求，并且可以确定与移动设备相关联的移动运营商相关的移动运营商数据。处理器可以识别针对该请求的移动广告数据和移动广告动作以及移动运营商数据。处理器可以将移动广告动作数据附加到移动广告数据。处理器可以经由接口向移动设备提供移动广告数据与附加的移动广告动作数据。

8. 发明申请

US20090164300A1 APPLICATION PROGRAM INTERFACE AND GRAPHICAL USER INTERFACE FOR PROVIDING A USER INTERFACE FOR TARGETING MOBILE ADVERTISEMENTS IN A MOBILE MARKETING ENVIRONMENT 审中-公开
标题翻译：应用程序界面和图形用户界面，用于在移动营销环境中提供用于移动广告的用户界面
公开(公告)号：US20090164300A1
公开(公告)日：2009-06-25
申请号：US11963114
申请日：2007-12-21
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： G06F17/00
CPC分类号： G06Q30/02 , G06Q30/0267 , G06Q30/0275
摘要： Systems and methods for targeting mobile advertisement listings are provided. In one implementation, the method may include displaying carrier selection options associated with a mobile advertisement listing in a user interface and receiving, via the user interface, carrier selection information for targeting the mobile advertisement listings to selected carriers.
摘要翻译：提供了用于定位移动广告列表的系统和方法。在一个实现中，该方法可以包括在用户界面中显示与移动广告列表相关联的载体选择选项，并且经由用户界面接收用于将移动广告列表定位到所选载波的载波选择信息。

9. 发明申请

US20100023495A1 SYSTEM FOR SUGGESTING KEYWORDS BASED ON MOBILE SPECIFIC ATTRIBUTES 审中-公开
标题翻译：基于移动特定属性建立关键词的系统
公开(公告)号：US20100023495A1
公开(公告)日：2010-01-28
申请号：US11963154
申请日：2007-12-21
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： G06F7/10 , G06F17/30
CPC分类号： G06F16/9535 , H04M3/42017
摘要： A system is described for suggesting keywords to users based on mobile specific attributes. The system may include a processor, a memory and an interface being operatively connected. The memory may store a search query. The processor may be operative to communicate with a user on a mobile device. The mobile device may be associated with a mobile carrier. The processor may receive a search query from the user on the mobile device. The processor may identify a mobile specific attribute of the user. The processor may generate a suggested query related to the mobile specific attribute of the user and the search query. The processor may provide the suggested query to the user.
摘要翻译：描述了一种基于移动特定属性向用户建议关键字的系统。该系统可以包括处理器，存储器和可操作地连接的接口。内存可以存储搜索查询。处理器可操作以在移动设备上与用户进行通信。移动设备可以与移动运营商相关联。处理器可以在移动设备上从用户接收搜索查询。处理器可以识别用户的移动专用属性。处理器可以生成与用户的移动专用属性和搜索查询相关的建议查询。处理器可以向用户提供建议的查询。

10. 发明申请

US20090197580A1 MOBILE MARKETING APPLICATION 有权
标题翻译：移动营销应用
公开(公告)号：US20090197580A1
公开(公告)日：2009-08-06
申请号：US12026515
申请日：2008-02-05
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： H04M3/42
CPC分类号： G06Q30/02
摘要： Disclosed is a method for facilitating quick mobile website creation by mobile advertisers, including providing access to an advertiser of a mobile marketing application that interfaces with an ad server, wherein the advertiser is authenticated for access to the ad server; enabling the advertiser to input to an interface of the application a plurality of content items selected from the group consisting of a descriptive text, an image, a phone number, and a hyperlink; presenting the advertiser with a go live option; automatically creating the mobile website to include the submitted content items when the go live option is selected, wherein the application facilitates rapid creation by the advertiser of a mobile website having a plurality of web pages, and the mobile website is optimized for mobile delivery; subjecting the created mobile website to a plurality of error checks; and publishing the mobile website to a network through a mobile service provider system.
摘要翻译：公开了一种用于促进移动广告主的快速移动网站创建的方法，包括向与广告服务器接口的移动营销应用的广告商提供访问，其中广告商被认证用于访问广告服务器; 使所述广告商能够向所述应用的接口输入从由描述性文本，图像，电话号码和超链接组成的组中选择的多个内容项目; 向广告客户呈现直播选项; 自动创建移动网站，以便在选择去往活动选项时包括所提交的内容项，其中该应用促进广告主快速创建具有多个网页的移动网站，并且移动网站被优化用于移动传送; 对创建的移动网站进行多次错误检查; 并通过移动服务提供商系统将移动网站发布到网络。

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