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1. 发明授权

US11049132B2 Systems and methods for targeted advertising based on external factors 有权
公开(公告)号：US11049132B2
公开(公告)日：2021-06-29
申请号：US14670184
申请日：2015-03-26
申请人： AOL Advertising Inc.
发明人： Toby A. Ernster , Seth Mitchell Demsey , Edward Barnes
IPC分类号： G06Q30/00 , G06Q30/02
摘要： Systems and method are disclosed for providing advertisements to users by determining the occurrence of user defined external triggering events comprising a moment. One method comprises defining a set of conditions or criteria that define a moment, collecting data associated with said set of conditions or criteria, evaluating whether the conditions or criteria are satisfied and whether the user defined moment has occurred, executing an advertisement campaign associated with said user defined moment, transmitting an advertisement associated with said user defined moment to a target user, and modifying said advertisement in accordance with changes in the data associated with the conditions or criteria.

2. 发明授权

US10075552B2 Systems and methods for caching augmented reality target data at user devices 有权
公开(公告)号：US10075552B2
公开(公告)日：2018-09-11
申请号：US15376877
申请日：2016-12-13
申请人： AOL Advertising Inc.
发明人： Seth Mitchell Demsey
IPC分类号： H04L29/08 , G06K9/00 , H04L29/06
CPC分类号： H04L67/2842 , G06F16/9574 , G06F16/958 , G06K9/00671 , G06N5/048 , H04L67/38
摘要： Systems and methods are disclosed for transmitting, to user devices, data for potential targets predicted to be identified in an augmented reality application. One method includes receiving a request for target data related to at least one physical object within an image of a real-world environment captured at the device; identifying a current target representing the physical object within a virtual environment corresponding to the real-world environment; determining at least one potential future target to be identified at the device based on identified coincident target requests; and sending to the device target data for each of the current and potential future targets based on the determination, wherein the device presents the target data for the current target within the virtual environment displayed at the device and store the target data for the potential future target in a local memory of the device.

3. 发明授权

US09820255B1 Systems and methods for verifying geolocation data of an electronic content request from a mobile device 有权
公开(公告)号：US09820255B1
公开(公告)日：2017-11-14
申请号：US15196687
申请日：2016-06-29
申请人： AOL Advertising Inc.
发明人： Seth Mitchell Demsey
IPC分类号： H04W24/00 , H04W64/00
CPC分类号： H04W4/02 , H04L63/107 , H04W4/021 , H04W4/185 , H04W12/10 , H04W12/12
摘要： Methods, systems, and computer-readable media are disclosed for verifying geolocation data provided with an electronic content request received from a mobile device. One method includes: receiving, over a network, a content request including a unique identifier and geolocation data; determining a unique device identifier of a mobile device based on the received unique identifier; transmit, over the network, a verification request that requests geolocation data of the mobile device, the verification request including the unique identifier of the mobile device; receiving, over the network, verified geolocation data of the mobile device in response to the transmitted verification request; verifying the geolocation data included with the content request based on the verified geolocation data; and transmitting, over the network, a verification result.

4. 发明授权

US09374464B1 Systems and methods for online data-linked telecommunications decisions and distribution 有权
标题翻译：在线数据链接电信决策和分配的系统和方法
公开(公告)号：US09374464B1
公开(公告)日：2016-06-21
申请号：US14957961
申请日：2015-12-03
申请人： AOL Advertising Inc.
发明人： Seth Mitchell Demsey
IPC分类号： H04M1/64 , H04M3/493 , H04M3/487 , H04M3/22
CPC分类号： H04M3/4936 , H04M2203/2011
摘要： Systems and methods are disclosed for online data-linked telecommunications decisioning and distribution. One method includes receiving call data relating to a telephone call from a telephone device of a user to an interactive voice response (“IVR”) system; accessing a database storing correlated call data and user data; retrieving correlated call data and user data based on the telephone number of the call data; determining a confidence score defining a confidence that the received call data relates to the retrieved correlated call data and user data; correlating the received call data with retrieved call data and user data when the confidence score is greater than a threshold value; determining an IVR response to present to the user via the IVR system; and transmitting the determined IVR response to the IVR system for presentation to the telephone device of the user.
摘要翻译：公开了在线数据链接电信决策和分配的系统和方法。一种方法包括从用户的电话设备接收与电话呼叫相关的呼叫数据到交互式语音响应（“IVR”）系统; 访问存储相关呼叫数据和用户数据的数据库; 基于呼叫数据的电话号码检索相关呼叫数据和用户数据; 确定确定接收到的呼叫数据与所检索的相关呼叫数据和用户数据相关的置信度的置信度分数; 当所述置信度得分大于阈值时，将接收到的呼叫数据与检索到的呼叫数据和用户数据相关联; 确定通过IVR系统呈现给用户的IVR响应; 以及将确定的IVR响应发送到IVR系统以呈现给用户的电话设备。

5. 发明授权

US11562404B2 Systems and methods for online auction of diverse electronic advertisements 有权
公开(公告)号：US11562404B2
公开(公告)日：2023-01-24
申请号：US13829019
申请日：2013-03-14
申请人： AOL Advertising Inc.
发明人： Seth Mitchell Demsey
IPC分类号： G06Q30/02 , G06Q30/08
摘要： Systems and methods are disclosed for executing an online auction of diverse online advertisements. One method includes receiving inventory information for serving ads on a publisher web page, the inventory information including at least a first ad configuration different from a second ad configuration, each of the first and second ad configurations defining one or both of an ad size and an ad attribute; receiving or generating a plurality of ad bids to serve ads in the first ad configuration and to serve ads in the second ad configuration; and awarding impressions to one or both of the bids to serve ads in the first ad configuration and the second ad configuration, in a proportion based at least in part on a revenue amount associated with the bids to serve ads in the first ad configuration and bids to serve ads in the second ad configuration.

6. 发明授权

US10679248B1 Systems and methods for storing and sharing telephone call data using online advertising systems 有权
公开(公告)号：US10679248B1
公开(公告)日：2020-06-09
申请号：US14867920
申请日：2015-09-28
申请人： AOL Advertising Inc.
发明人： Seth Mitchell Demsey
IPC分类号： G06Q30/00 , G06Q30/02 , H04M3/22 , H04M3/493
摘要： Systems and methods are disclosed for storing and sharing telephone call data using online systems. One method includes receiving, over an electronic network, call data relating to a telephone call from a telephone device of a consumer to a business, the call data including a telephone number of the telephone device of the consumer; accessing a database storing correlated call data and user data; retrieving correlated call data and user data based on the telephone number of the call data; determining a confidence score that defines a confidence that the received call data relates to the retrieved correlated call data and user data; correlating the received call data with retrieved call data and user data when the confidence score is greater than a threshold value; and determining a targeted advertisement based on the correlated call data and user data.

7. 发明授权

US10218811B1 Systems and methods for utilizing unused network capacity for prefetch requests 有权
公开(公告)号：US10218811B1
公开(公告)日：2019-02-26
申请号：US15196659
申请日：2016-06-29
申请人： AOL Advertising Inc.
发明人： Seth Mitchell Demsey
IPC分类号： G06F15/173 , H04L29/08 , H04L12/26 , H04W24/08
摘要： Methods, systems, and computer-readable media are disclosed for utilizing unused network capacity for prefetch requests. One method includes: receiving, over a network, network traffic information from a network provider of the network; determining a threshold value for prefetch request fulfillment based on the received network traffic information; receiving, over the network, a plurality of prefetch requests from an application running on a mobile device connected to the network of the network provider; determining, for each prefetch request of the plurality of prefetch requests, a score for the prefetch request based on the received plurality of prefetch requests; and responding to, for each prefetch request of the plurality of prefetch requests, the prefetch request based on the determined threshold value and the determined score for the prefetch request.

8. 发明授权

US09854311B2 Systems and methods for requesting electronic programming content through internet content or advertising 有权
公开(公告)号：US09854311B2
公开(公告)日：2017-12-26
申请号：US13840873
申请日：2013-03-15
申请人： AOL Advertising Inc.
发明人： Seth Mitchell Demsey , Susan Lynn Song
IPC分类号： H04N21/472 , H04N21/482 , H04N21/442 , H04N21/2543 , H04N21/262 , H04N21/433 , H04N5/76 , H04N21/25 , H04N21/2668 , H04N21/2547 , H04N21/254 , G06Q30/02 , H04N21/4147 , H04N21/4782 , H04N21/4227
CPC分类号： H04N21/47214 , G06Q30/02 , G06Q30/0241 , H04N5/76 , H04N21/251 , H04N21/2542 , H04N21/2543 , H04N21/2547 , H04N21/262 , H04N21/26258 , H04N21/2668 , H04N21/4147 , H04N21/4227 , H04N21/4334 , H04N21/44222 , H04N21/472 , H04N21/47202 , H04N21/47208 , H04N21/47211 , H04N21/4782 , H04N21/482 , H04N21/4825
摘要： Systems and methods are disclosed for enabling Internet users to schedule recordings of electronic programming content. One method includes displaying on a web page, over the Internet, a user interface element associated with an advertisement for electronic programming content; wherein selection of the user interface element, by a user of a web browsing device, initiates a recording device of the user, separate from the web browsing device, to schedule a recording of the electronic programming content. Another method for enabling Internet users to request television content includes displaying on a web page, over the Internet, a user interface element associated with an advertisement for television content; wherein a user's selection of the user interface element initiates a request for the advertised television content from a carrier that provides television service to the user.

9. 发明授权

US10296938B1 Systems and methods for online traffic filtration by electronic content providers 有权
公开(公告)号：US10296938B1
公开(公告)日：2019-05-21
申请号：US14867802
申请日：2015-09-28
申请人： AOL Advertising Inc.
发明人： Seth Mitchell Demsey
IPC分类号： G06Q30/00 , G06Q30/02
摘要： Systems and methods are disclosed for traffic filtration by content providers. One method includes receiving a content request from a device of a user; determining whether one or more container tags are associated with requested content; determining, prior to responding to the content request, whether the content request is by a user based on the content request and the one or more container tags; generating, prior to responding to the content request, an ad request based on the content request and the one or more container tags; determining, prior to responding to the content request, an ad request recipient based on the generated ad request and the one or more container tags; transmitting the ad request to the determined ad request recipient; and transmitting, over the electronic network to the device, a response to the content request when the content request is determined to be by a user.

10. 发明授权

US10026097B2 Systems and methods for inferring matches and logging-in of online users across devices 有权
公开(公告)号：US10026097B2
公开(公告)日：2018-07-17
申请号：US14625419
申请日：2015-02-18
申请人： AOL Advertising Inc.
发明人： Seth Mitchell Demsey , Matthew Patton
IPC分类号： G06Q30/00 , G06Q30/02 , H04L29/08 , H04W4/02 , H04W4/029
CPC分类号： G06Q30/0255 , G06Q30/0261 , G06Q30/0264 , G06Q30/0269 , G06Q30/0277 , H04L67/02 , H04L67/04 , H04L67/1097 , H04L67/146 , H04L67/20 , H04L67/22 , H04L67/306 , H04W4/029
摘要： Systems and methods are disclosed for associating a plurality of Internet-enabled devices with a common user profile for targeting Internet content or advertising. One method includes: receiving, from a plurality of Internet-enabled devices, a plurality of requests for electronic content or advertising; extracting, from each of the plurality of requests, a source IP address and a unique identifier associated with the respective Internet-enabled device; identifying each possible pair of devices from which requests were received; calculating for each possible pair of devices a probability that the pair of devices are owned or operated by a common user; and prompting a user to either confirm a characteristic of a prior browsing session or to log-in to an account associated with the common user based on a comparison of the calculated probability to one or more thresholds.

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