专利快速检索-快速检索全球专利，免费商用专利数据库-IPRDB

1. 发明授权

US07047209B2 Method for presenting advertising in an interactive service 失效
公开(公告)号：US07047209B2
公开(公告)日：2006-05-16
申请号：US10144953
申请日：2002-05-15
申请人： Robert Filepp , Alexander W. Bidwell , Francis C. Young , Allan M. Wolf , Duane Tiemann , Mel Bellar , Robert D. Cohen , James A. Galambos , Kenneth H. Appleman , Sam Meo
发明人： Robert Filepp , Alexander W. Bidwell , Francis C. Young , Allan M. Wolf , Duane Tiemann , Mel Bellar , Robert D. Cohen , James A. Galambos , Kenneth H. Appleman , Sam Meo
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0261 , G06Q30/0269 , G06Q30/0277 , H04L29/06 , H04L67/10 , H04L67/22 , H04L67/30 , H04L67/34 , H04L67/36 , H04L69/329
摘要： A method for presenting advertising in an interactive service provided on a computer network, the service featuring applications which include pre-created, interactive text/graphic sessions is described. The method features steps for presenting advertising concurrently with service applications at the user terminal configured as a reception system. In accordance with the method, the advertising is structured in a manner comparable to the service applications enabling the applications to be presented at a first portion of a display associated with the reception system and the advertising presented at a second portion. Further, steps are provided for storing and managing advertising at the user reception system so that advertising can be pre-fetched from the network and staged anticipation of being called for presentation. This minimizes the potential for communication line interference between application and advertising traffic and makes the advertising available reception system so as not to delay presentation of the service applications. Yet further the method features steps for individualizing the advertising supplied to enhance potential user interest by providing advertising based on a characterization of the user as defined by the users interaction with the service, demographics and geographical location. Yet additionally, advertising is provided with transactional facilities so that users can interact with it.

2. 发明授权

US06195661B1 Method for locating application records in an interactive-services database 失效
标题翻译：在交互式服务数据库中定位应用程序记录的方法
公开(公告)号：US06195661B1
公开(公告)日：2001-02-27
申请号：US08158029
申请日：1993-11-26
申请人： Robert Filepp , Kenneth H. Appleman , Alexander W. Bidwell , Allan M. Wolf , James A. Galambos , Mel Bellar , Sam Meo
发明人： Robert Filepp , Kenneth H. Appleman , Alexander W. Bidwell , Allan M. Wolf , James A. Galambos , Mel Bellar , Sam Meo
IPC分类号： G06F1730
CPC分类号： G06Q30/02 , C08L67/025 , C08L67/04 , G06F8/60 , H04L29/06 , H04L67/00 , H04L67/10 , H04L67/22 , H04L67/30 , H04L67/34 , H04L67/36 , H04L69/329 , Y10S707/99943 , C08L2666/02
摘要： A method for locating application records in an interactive-service database is described. The method features steps for creating multiple search tables which represent subsets of the database to be interrogated; for example the applications of an interactive service. In accord with the method, steps are provided for arranging the tables with keyword, record locators, indexed to record identifiers. Additionally, the method includes steps for providing each table with a unique coding and steps for generating table codes at the user reception system in response to a query for a database record entered with a variety of search strategies; as for example, character string searching approximating the record sought, alphabetized record searching, subject matter category searching and personalized record searching, among others. Further, the method includes steps for comparing the table code generated with available table codes for the database to select a table suited for the query. Thereafter, the appropriate table is presented at the reception system so the table keywords can be reviewed and a desired record selected and presented.
摘要翻译：描述了一种在交互式服务数据库中定位应用程序记录的方法。该方法具有创建多个搜索表的步骤，这些表表示要查询的数据库的子集; 例如交互式服务的应用程序。根据该方法，提供了将关键字，记录定位符，索引到记录标识符来排列表的步骤。另外，该方法包括以下步骤：响应于对使用各种搜索策略输入的数据库记录的查询，为每个表提供唯一的编码和用于在用户接收系统处生成表格代码的步骤; 例如，近似所寻找的记录，字母表记录搜索，主题类别搜索和个性化记录搜索等的字符串搜索。此外，该方法包括用于比较生成的表代码与用于数据库的可用表代码以选择适合查询的表的步骤。此后，在接收系统处呈现适当的表格，因此可以对表格关键词进行审查，并选择并呈现所需的记录。

3. 发明授权

US07072849B1 Method for presenting advertising in an interactive service 失效
标题翻译：用于在交互式服务中呈现广告的方法
公开(公告)号：US07072849B1
公开(公告)日：2006-07-04
申请号：US08158025
申请日：1993-11-26
申请人： Robert Filepp , Alexander W. Bidwell , Francis C. Young , Allan M. Wolf , Duane Tiemann , Mel Bellar , Robert D. Cohen , James A. Galambos, deceased , Kenneth H. Appleman , Sam Meo
发明人： Robert Filepp , Alexander W. Bidwell , Francis C. Young , Allan M. Wolf , Duane Tiemann , Mel Bellar , Robert D. Cohen , James A. Galambos, deceased , Kenneth H. Appleman , Sam Meo
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0261 , G06Q30/0269 , G06Q30/0277 , H04L29/06 , H04L67/10 , H04L67/22 , H04L67/30 , H04L67/34 , H04L67/36 , H04L69/329
摘要： A method for presenting advertising in an interactive service provided on a computer network, the service featuring applications which include pre-created, interactive text/graphic sessions is described. The method features steps for presenting advertising concurrently with service applications at the user terminal configured as a reception system. In accordance with the method, the advertising is structured in a manner comparable to the service applications enabling the applications to be presented at a first portion of a display associated with the reception system and the advertising presented at a second portion. Further, steps are provided for storing and managing advertising at the user reception system so that advertising can be pre-fetched from the network and staged in anticipation of being called for presentation. This minimizes the potential for communication line interference between application and advertising traffic and makes the advertising available at the reception system so as not to delay presentation of the service applications. Yet further the method features steps for individualizing the advertising supplied to enhance potential user interest by providing advertising based on a characterization of the user as defined by the users interaction with the service, user demographics and geographical location. Yet additionally, advertising is provided with transactional facilities so that users can interact with it.
摘要翻译：一种用于在计算机网络上提供的交互式服务中呈现广告的方法，描述了包括预先创建的交互式文本/图形会话的应用的服务。该方法具有用于在被配置为接收系统的用户终端处与服务应用同时呈现广告的步骤。根据该方法，以与服务应用相当的方式构造广告，使得能够将应用呈现在与接收系统相关联的显示器的第一部分和在第二部分处呈现的广告。此外，提供了用于在用户接收系统处存储和管理广告的步骤，使得可以从网络预取广告并且预期被呼叫进行呈现。这最大限度地减少了应用程序和广告流量之间的通信线路干扰的可能性，并使广告在接收系统可用，以免延迟服务应用程序的显示。此外，该方法具有用于个性化提供的广告以增强潜在用户兴趣的步骤，其通过基于由用户与服务，用户人口统计学和地理位置的交互定义的用户的表征来提供广告。另外，广告被提供有交易设施，使得用户可以与它进行交互。

4. 发明授权

US5347632A Reception system for an interactive computer network and method of operation 失效
标题翻译：交互式计算机网络的接收系统和操作方法
公开(公告)号：US5347632A
公开(公告)日：1994-09-13
申请号：US388156
申请日：1989-07-28
申请人： Robert Filepp , Michael L. Gordon , Alexander W. Bidwell , Francis C. Young , Allan M. Wolf , Sam Meo , Duane Tiemann , Robert D. Cohen , Mel Bellar , Kenneth H. Appleman , Lawrence Abrahams , Michael J. Silfen
发明人： Robert Filepp , Michael L. Gordon , Alexander W. Bidwell , Francis C. Young , Allan M. Wolf , Sam Meo , Duane Tiemann , Robert D. Cohen , Mel Bellar , Kenneth H. Appleman , Lawrence Abrahams , Michael J. Silfen
IPC分类号： A61K6/083 , A61K6/087 , A61K6/09 , A61K6/10 , C08L67/02 , C08L67/04 , G06F9/445 , G06F17/30 , G06Q30/02 , H04L29/06 , H04L29/08 , G06F13/38
CPC分类号： G06Q30/02 , C08L67/025 , C08L67/04 , G06F8/60 , H04L29/06 , H04L67/00 , H04L67/10 , H04L67/22 , H04L67/30 , H04L67/34 , H04L67/36 , H04L69/329 , Y10S707/99943
摘要： An interactive computer system network enables a user to display desired information, such as news, financial and cultural information, and perform desired transactional services, such as banking and shopping, through any of a plurality of types of personal computers. User inputs are received by the personal computer and are translated into personal computer-independent data objects and executable code objects which are then processed by the network. These objects comprise partitioned applications required to process user inputs, portions of which are distributed and stored either locally within the personal computer or remotely in a host computer. User characteristics are monitored by the system in order to generate and display specific advertisements to the user based on individual usage characteristics and predetermined interests.
摘要翻译：交互式计算机系统网络使得用户能够通过多种类型的个人计算机中的任何一种来显示诸如新闻，财务和文化信息的所需信息，并且执行所需的交易服务，例如银行和购物。用户输入由个人计算机接收并被转换成个人计算机独立的数据对象和可执行代码对象，然后由网络进行处理。这些对象包括处理用户输入所需的分区应用程序，其中的一部分在个人计算机中本地分发和存储，或远程存储在主计算机中。系统监视用户特征，以便根据个人使用特征和预定兴趣，向用户生成和显示特定广告。

你已经成功收藏专利！

检索式保存成功!

IPRDB

热门服务

关于我们

友情链接

联系方式