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    • 1. 发明授权
    • Methods of expanding commercial opportunities for internet websites through coordinated offsite marketing
    • 通过协调的非现场营销扩大互联网网站商业机会的方法
    • US07818399B1
    • 2010-10-19
    • US11343464
    • 2006-01-30
    • D. Delano Ross, Jr.Daniel D. RossJoseph R. MichaelsWilliam R. MayRichard A. Anderson
    • D. Delano Ross, Jr.Daniel D. RossJoseph R. MichaelsWilliam R. MayRichard A. Anderson
    • G06F15/16
    • G06Q30/0613G06Q30/0274G06Q30/06
    • An e-commerce outsourcing system and method provides hosts with transparent, context-sensitive e-commerce supported pages. A plurality of visually perceptible elements associated with and identifying a source of a host's web page are stored in the form of data in a computer database for future use. The host includes one or more links within a page on the host website that correlate with a selected commerce object, which may be contextually related to material in the page. The commerce object can be a buying opportunity for a product of a third-party merchant, a product category containing a plurality of products of third-party merchants, or a dynamic selection indicator of a merchant's product. A plurality of hosts may choose to link to the same commerce object. Upon activation of the link displayed by a particular host website, a visitor computer is served with a page displaying the visually perceptible elements associated with that specific host's website and information associated with the commerce object correlated to the link. Where the commerce object is a dynamic selection indicator, the content is selected at the time of activation based upon an analysis of the page containing the activated link.
    • 电子商务外包系统和方法为主机提供透明,上下文相关的电子商务支持页面。 与主机网页的源相关联并识别主机的网页的多个视觉上可感知的元素以数据的形式存储在计算机数据库中以供将来使用。 主机包括与主机网站上的页面中的一个或多个链接,其与所选择的商务对象相关联,所述商业对象可以与页面中的材料上下文相关。 商业对象可以是第三方商家的产品的购买机会,包含多个第三方商品的产品的产品类别或商家产品的动态选择指示符。 多个主机可以选择链接到相同的商务对象。 在激活由特定主机网站显示的链接时,向访问计算机提供显示与该特定主机网站相关联的视觉上可感知元素的页面以及与该链接相关联的商务对象相关联的信息。 在商业对象是动态选择指示符的情况下,基于对包含激活的链接的页面的分析,在激活时选择内容。