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    • 53. 发明申请
    • PRODUCT-CLASS-BASED INCENTIVIZED TRANSACTION
    • 基于产品级的激励交易
    • US20160012469A1
    • 2016-01-14
    • US14796746
    • 2015-07-10
    • THE TORONTO-DOMINION BANK
    • Lauren van HeerdenOrin Del VecchioGunalan NadarajahPaul Mon-Wah ChanSteve Robert LanghamJonathan K. BarnettJakub DanielakRoisin FritzJohn Jong Suk LeeRob MillerAshraf Metwalli
    • G06Q30/02G06Q20/10
    • G06Q30/0226G06Q20/387
    • A method of effecting an incentive transaction involves a computer server receiving a transaction notification message that identifies a financial transaction. The server is in communication with a database of incentive plans, each comprising a plan definition that defines an incentive transaction to be transacted with an incentive account. Each plan is associated with plan participants by participant identifiers. Each participant identifier is uniquely associated with their plan participant. The incentive account is jointly associated with the plurality of plan participants. The notification message includes a product code and the participant identifier of one plan participant. The server identifies an incentive plan applicable to the financial transaction from a correlation with the participant identifier, determines an incentive amount from the product code and the incentive plan definition of the applicable incentive plan, and initiates the incentive transaction for the incentive amount with the incentive account of the applicable incentive plan.
    • 实施激励交易的方法涉及计算机服务器接收识别金融交易的交易通知消息。 服务器与激励计划数据库进行通信,每个激励计划都包含一个计划定义,该计划定义定义了与激励账户交易的激励交易。 每个计划都由参与者标识符与计划参与者相关联。 每个参与者标识符与其计划参与者唯一相关联。 激励账户与多个计划参与者共同关联。 通知消息包括产品代码和一个计划参与者的参与者标识符。 服务器根据与参与者标识符的相关性,确定适用于金融交易的激励计划,确定产品代码的激励金额和适用激励计划的激励计划定义,并激励激励金额激励交易 说明适用的激励计划。
    • 54. 发明申请
    • ADAPTIVE SOCIAL MEDIA SCORING MODEL WITH REVIEWER INFLUENCE ALIGNMENT
    • 自适应社会媒体评分模型与评论者影响对齐
    • US20150213521A1
    • 2015-07-30
    • US14610018
    • 2015-01-30
    • The Toronto-Dominion Bank
    • Prabaharan SivashanmugamMichael D. CumminsLauren Van HeerdenGunalan NadarajahOrin Del VecchioTalvis Pierre Love
    • G06Q30/02
    • G06Q30/0282
    • Online reviews present a wealth of information for consumers to consider when making purchase decisions. Consumers however, can be disadvantaged by an inability to determine the usefulness of reviews, the wealth of information thus providing marginal utility. Where consumers can establish an affinity or trust with a reviewer, the usefulness of a review can be vetted against the perspective of the consumer, assisting consumers in making purchase decisions with greater confidence and reliability. Social media further supports consumers by providing a convenient pool of reviewers with whom a consumer may already have pre-existing relationships or familiarity with, bolstering the ability of the consumer to establish an affinity or trust with the reviewer. An adaptive influence process provides a method for consumers to adapt such a collection of reviews, and tailor them to the consumer's own perspective to assist in making purchase decisions with greater confidence.
    • 在线评论提供了大量信息,供消费者在做出购买决定时考虑。 然而,消费者可能由于无法确定审查的有用性而处于不利地位,所以信息的丰富因此提供了边际效用。 在消费者与审查者建立亲和力或信任度的情况下,审查的有用性可以从消费者的角度审视,协助消费者以更大的信心和可靠性做出购买决定。 社会媒体通过提供一个方便的审查者池来支持消费者,消费者可能已经与消费者已经存在先前存在的关系或熟悉,加强了消费者与审阅者建立亲和力或信任的能力。 适应性影响过程为消费者提供了一种适应这样的评论集的方法,并将其定制为消费者自己的观点,以更有信心地协助做出购买决定。