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    • 42. 发明授权
    • Delivering contextual advertising to a vehicle
    • 向车辆提供上下文广告
    • US08751293B2
    • 2014-06-10
    • US12466117
    • 2009-05-14
    • Martin HallAli KhanMark McNultyZhangwei Xu
    • Martin HallAli KhanMark McNultyZhangwei Xu
    • G06Q30/00G06Q90/00
    • G06Q90/00G06Q30/02G06Q30/0207G06Q30/0255G06Q30/0266
    • Systems and methods are provided for delivering contextual advertising to a vehicle. An example system may include a profiler module executed by an onboard computing device of the vehicle, and configured to aggregate vehicle event data from a plurality of vehicle-based event sources, and to develop user profile data based on the vehicle event data. A communication agent may also be executed by the onboard computing device, and configured to transmit the user profile data to an advertising service executed on an advertising server via a communication network. The communication agent may also be configured to retrieve an advertisement from the advertising service. The advertisement may be selected based on content of the user profile data. The system may also include an interface module executed by the onboard computing device, and configured to present the advertisement via a display, and/or speaker associated with the onboard computing device.
    • 系统和方法被提供用于向车辆传送上下文广告。 示例系统可以包括由车辆的车载计算设备执行并且被配置为从多个基于车辆的事件源聚合车辆事件数据并且基于车辆事件数据开发用户简档数据的轮廓仪模块。 通信代理还可以由板载计算设备执行,并且被配置为经由通信网络将用户简档数据发送到在广告服务器上执行的广告服务。 通信代理还可以被配置为从广告服务检索广告。 可以基于用户简档数据的内容来选择广告。 该系统还可以包括由机载计算设备执行的接口模块,并且被配置为经由与车载计算设备相关联的显示器和/或扬声器呈现广告。
    • 47. 发明申请
    • Packet Schema for Pay-as-You-Go Service Provisioning
    • 用于即付即用服务提供的数据包模式
    • US20080319908A1
    • 2008-12-25
    • US11766598
    • 2007-06-21
    • Rajagopal VenkatachalamZhangwei XuZeyong Xu
    • Rajagopal VenkatachalamZhangwei XuZeyong Xu
    • G06Q50/00
    • G06Q50/32
    • Methods and a program of instruction provide a packet schema framework for communication between elements of a pay-as-you-go business model including a provisioning server, an adapted electronic device, and a service provider. The packet schema defines provisioning instructions and content types to support service provisioning, including electronic device configuration and state, time-metering, and other types of functional and administrative tasks as well as to provide a foundation for any future messages needed for product evolution. The schema also defines security at multiple levels to guard against malicious users who may try to hook into the system to fraudulently use and/or configure the electronic devices for their own use and gain.
    • 方法和指令程序为包括配送服务器,适配电子设备和服务提供商在内的即付即用业务模型的元素之间的通信提供分组模式框架。 分组模式定义了配置指令和内容类型,以支持服务提供,包括电子设备配置和状态,时间计量以及其他类型的功能和管理任务,以及为产品演进所需的任何未来消息提供基础。 该模式还定义了多个级别的安全性,以防止可能尝试挂接到系统中的恶意用户欺骗性地使用和/或配置电子设备以供自己使用和获得。