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31. 发明申请

US20070035518A1 3D pointing devices 审中-公开
标题翻译： 3D指点设备
公开(公告)号：US20070035518A1
公开(公告)日：2007-02-15
申请号：US11480662
申请日：2006-07-03
申请人： Steven Francz , Daniel Simpkins , Frank Wroblewski , Friedrich Geck , Negar Moshiri , Charles Gritton , Arvind Gupta
发明人： Steven Francz , Daniel Simpkins , Frank Wroblewski , Friedrich Geck , Negar Moshiri , Charles Gritton , Arvind Gupta
IPC分类号： G09G5/08
CPC分类号： G06F3/0346 , G06F2203/0334 , G08C17/00 , G08C2201/30 , G08C2201/32
摘要： A remote control device, e.g., a 3D pointing device, has a ring-shaped or arcuate-shaped housing and at least one sensor mounted within the housing for sensing movement of said remote control device. The housing is adapted to promote a user's arm, hand and wrist to be substantially in a neutral position when the user is holding the remote control device.
摘要翻译：遥控装置，例如3D指示装置，具有环形或弓形形状的壳体，以及安装在壳体内的至少一个传感器，用于感测所述遥控装置的移动。当用户握住遥控装置时，壳体适于促使用户的手臂，手和手腕基本处于中立位置。

32. 发明申请

US20150287105A1 SYSTEMS AND METHODS FOR DETERMINING ADVERTISING SERVICES AT MULTIPLES TIMES FOR DELIVERING TO DEVICES FROM ANY AD SOURCE 审中-公开
标题翻译：用于在多个时间段确定广告服务的系统和方法，用于从任何广告来源传递到设备
公开(公告)号：US20150287105A1
公开(公告)日：2015-10-08
申请号：US14609258
申请日：2015-01-29
申请人： Arvind Gupta , Wayne Chan , Daniel Kang , Michael Deignan , Sasha Solomon , Raymond Myers
发明人： Arvind Gupta , Wayne Chan , Daniel Kang , Michael Deignan , Sasha Solomon , Raymond Myers
IPC分类号： G06Q30/02 , H04L12/26 , H04L29/06
CPC分类号： G06Q30/0277 , H04L43/0894 , H04L65/604 , H04L65/80
摘要： Methods and systems are described for providing advertising services in a predictive manner to a device with an advertising exchange. In one embodiment, a system receives a configuration call from a device upon initiation of a software application and associated advertising services software on the device. The system generates, prior to a predicted ad play event on the device, a predictive ad request for obtaining at least one advertisement (ad) from at least one of an ad store and an advertising exchange prior to the predicted ad play event. The at least one ad is stored on the device prior to an actual ad play event. The system determines, just prior to the actual ad play event, a bandwidth for a connection between the device and the system. The system determines if any ad source includes at least one ad that is more likely to convert or cause user interaction than the ads stored on the device based on the bandwidth for the connection between the device and the system.
摘要翻译：描述了以预测方式向具有广告交换的设备提供广告服务的方法和系统。在一个实施例中，系统在设备上启动软件应用程序和相关联的广告服务软件时从设备接收配置呼叫。该系统在设备上预测的广告播放事件之前，生成预测广告请求，用于在预测的广告播放事件之前从广告商店和广告交易所中的至少一个获取至少一个广告（广告）。在实际的广告播放事件之前，至少一个广告存储在设备上。该系统在实际的广告播放事件之前确定设备和系统之间的连接的带宽。该系统基于设备和系统之间的连接的带宽来确定是否有任何广告源至少包含一个更可能转换或引起用户交互的广告，而不是存储在设备上的广告。

33. 发明申请

US20150287102A1 SYSTEMS AND METHODS FOR PROVIDING ADVERTISING SERVICES TO DEVICES BY ACCESSING ONE OR MORE AD DATABASES INCLUDING THIRD PARTY AD DATABASES USING AD SERVING TAGS 审中-公开
标题翻译：通过访问一个或多个AD数据库来向设备提供广告服务的系统和方法，包括使用AD服务标签的第三方AD数据库
公开(公告)号：US20150287102A1
公开(公告)日：2015-10-08
申请号：US14260148
申请日：2014-04-23
申请人： Arvind Gupta , Wayne Chan , Raymond Myers , Ben Reiter , Rolando Abarca
发明人： Arvind Gupta , Wayne Chan , Raymond Myers , Ben Reiter , Rolando Abarca
IPC分类号： G06Q30/02
CPC分类号： G06Q30/0257 , G06Q30/0267 , G06Q30/0277
摘要： Methods and systems are described for providing advertising services for devices by accessing one or more ad databases including third party ad databases using ad serving tags. In one embodiment, a system includes a storage medium to store one or more software programs and processing logic that is configured to execute instructions of at least one software program to receive an advertising request from a device upon the device having an ad play event for an initiated software application, send an ad call or request to an ad store having ad campaigns and ads, and receive an ad response from the ad store in response to the ad call or request. The ad response includes a payload with one or more ads or potential ad campaigns for being streamed to the device or an ad serving tag for accessing one or more third party ad databases.
摘要翻译：描述了通过使用广告投放标签访问一个或多个广告数据库（包括第三方广告数据库）来为设备提供广告服务的方法和系统。在一个实施例中，系统包括用于存储一个或多个软件程序和处理逻辑的存储介质，所述存储介质被配置为执行至少一个软件程序的指令，以在设备具有广告播放事件时从设备接收广告请求发起软件应用程序，向具有广告系列和广告的广告商店发送广告呼叫或请求，并根据广告呼叫或请求从广告商店收到广告响应。广告响应包括一个有效载荷，其中包含一个或多个广告或潜在的广告活动，用于流式传输到设备或用于访问一个或多个第三方广告数据库的广告投放标签。

34. 发明申请

US20150287083A1 SYSTEMS AND METHODS FOR PROVIDING ADVERTISING SERVICES TO DEVICES 审中-公开
标题翻译：用于向设备提供广告服务的系统和方法
公开(公告)号：US20150287083A1
公开(公告)日：2015-10-08
申请号：US14260146
申请日：2014-04-23
申请人： Arvind Gupta , Wayne Chan , Raymond Myers , Ben Reiter , Rolando Abarca
发明人： Arvind Gupta , Wayne Chan , Raymond Myers , Ben Reiter , Rolando Abarca
IPC分类号： G06Q30/02
CPC分类号： G06Q30/0257 , G06Q30/0267 , G06Q30/0277
摘要： Methods and systems are described for providing advertising services to devices. In one embodiment, a system receives an advertising request from a device upon the device having an ad play event for an initiated software application. The system determines a bandwidth for a connection between the system and the device and determines whether at least one ad located on the device or at least one streamed ad will be displayed on the device for the ad play event based on at least one configurable parameter including at least one of the bandwidth for the connection between the device and the ad server, device characteristics, user characteristics, and a service level agreement.
摘要翻译：描述了为设备提供广告服务的方法和系统。在一个实施例中，系统在设备具有用于发起的软件应用的广告播放事件时从设备接收广告请求。系统确定系统和设备之间的连接的带宽，并且基于至少一个可配置参数来确定位于设备上的至少一个广告或至少一个流式广告是否将被显示在用于广告播放事件的设备上，包括用于设备和广告服务器之间的连接的带宽中的至少一个，设备特征，用户特征以及服务级别协议。

35. 发明授权

US08644808B2 System for providing mobile advertisement actions 有权
标题翻译：用于提供移动广告动作的系统
公开(公告)号：US08644808B2
公开(公告)日：2014-02-04
申请号：US12059460
申请日：2008-03-31
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： H04L29/08
CPC分类号： G06Q30/0257 , G06Q30/02 , G06Q30/0256 , H04M1/72561
摘要： A system for providing mobile advertisement actions may include a memory to store a request, mobile carrier data, mobile advertisement data, and mobile advertisement action data. The system may include an interface operatively connected to the memory to communicate with a mobile device. The system may include a processor operatively connected to the memory and the interface. The processor may receive information and a request from the mobile device via the interface and may determine the mobile carrier data relating to a mobile carrier associated with the mobile device. The processor may identify the mobile advertisement data and the mobile advertisement action targeted to the request and the mobile carrier data. The processor may append the mobile advertisement action data to the mobile advertisement data. The processor may provide the mobile advertisement data with the appended mobile advertisement action data to the mobile device via the interface.
摘要翻译：用于提供移动广告动作的系统可以包括存储请求，移动运营商数据，移动广告数据和移动广告动作数据的存储器。系统可以包括可操作地连接到存储器以与移动设备通信的接口。该系统可以包括可操作地连接到存储器和接口的处理器。处理器可以经由接口从移动设备接收信息和请求，并且可以确定与移动设备相关联的移动运营商相关的移动运营商数据。处理器可以识别针对该请求的移动广告数据和移动广告动作以及移动运营商数据。处理器可以将移动广告动作数据附加到移动广告数据。处理器可以经由接口向移动设备提供移动广告数据与附加的移动广告动作数据。

36. 发明授权

US08196095B2 Mobile marketing application 有权
标题翻译：移动营销应用
公开(公告)号：US08196095B2
公开(公告)日：2012-06-05
申请号：US12026515
申请日：2008-02-05
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： G06F9/44
CPC分类号： G06Q30/02
摘要： Disclosed is a method for facilitating quick mobile website creation by mobile advertisers, including providing access to an advertiser of a mobile marketing application that interfaces with an ad server, wherein the advertiser is authenticated for access to the ad server; enabling the advertiser to input to an interface of the application a plurality of content items selected from the group consisting of a descriptive text, an image, a phone number, and a hyperlink; presenting the advertiser with a go live option; automatically creating the mobile website to include the submitted content items when the go live option is selected, wherein the application facilitates rapid creation by the advertiser of a mobile website having a plurality of web pages, and the mobile website is optimized for mobile delivery; subjecting the created mobile website to a plurality of error checks; and publishing the mobile website to a network through a mobile service provider system.
摘要翻译：公开了一种用于促进移动广告主的快速移动网站创建的方法，包括向与广告服务器接口的移动营销应用的广告商提供访问，其中广告商被认证用于访问广告服务器; 使所述广告商能够向所述应用的接口输入从由描述性文本，图像，电话号码和超链接组成的组中选择的多个内容项目; 向广告客户呈现直播选项; 自动创建移动网站，以便在选择去往活动选项时包括所提交的内容项，其中该应用促进广告主快速创建具有多个网页的移动网站，并且移动网站被优化用于移动传送; 对创建的移动网站进行多次错误检查; 并通过移动服务提供商系统将移动网站发布到网络。

37. 发明申请

US20090199229A1 SYSTEM FOR PROVIDING ADVERTISEMENTS ACROSS MULTIPLE CHANNELS 审中-公开
标题翻译：用于在多个通道之间提供广告的系统
公开(公告)号：US20090199229A1
公开(公告)日：2009-08-06
申请号：US12026522
申请日：2008-02-05
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： H04N7/025
CPC分类号： H04N21/2547 , G06Q30/0251 , H04N21/252 , H04N21/2668 , H04N21/6125 , H04N21/6175 , H04N21/812
摘要： A system is described for providing advertisements across multiple channels. The system may include a processor, a memory and an interface. The memory may store advertisements and a request. The interface may be operatively connected to the memory and the processor and may communicate with a user. The processor may be operatively connected to the interface and the memory and may associate the advertisements with channels. An advertisement associated with a channel may be formatted for display on the channel. The processor may receive a request from the user via the interface. The processor may determine the channel associated with the request and retrieve an advertisement associated with the channel. The processor may provide the advertisement to the user via the interface.
摘要翻译：描述了用于在多个通道上提供广告的系统。该系统可以包括处理器，存储器和接口。内存可以存储广告和请求。接口可以可操作地连接到存储器和处理器，并且可以与用户通信。处理器可以可操作地连接到接口和存储器，并且可以将广告与通道相关联。与频道相关联的广告可以被格式化以在频道上显示。处理器可以经由接口从用户接收请求。处理器可以确定与请求相关联的信道并且检索与信道相关联的广告。处理器可以经由接口向用户提供广告。

38. 发明申请

US20090197581A1 MULTI-VERSION MOBILE ADVERTISEMENTS 审中-公开
标题翻译：多媒体移动广告
公开(公告)号：US20090197581A1
公开(公告)日：2009-08-06
申请号：US12026526
申请日：2008-02-05
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： H04M3/42
CPC分类号： G06Q30/02
摘要： A method is disclosed for providing mobile publishers with multiple versions of an advertisement, including enabling an advertiser to create at least two different versions of an advertisement, wherein each version is formatted for display on a mobile device with a predetermined device attribute including a screen attribute, and providing a mobile publisher with the at least two versions of the advertisement for service to a plurality of mobile devices having different screen attributes, at least one of the plurality of mobile devices having a screen attribute corresponding to that of at least one of a plurality of advertisement versions.
摘要翻译：公开了一种用于向移动发布者提供广告的多个版本的方法，包括允许广告商创建广告的至少两个不同版本，其中每个版本被格式化以在具有包括屏幕属性的预定设备属性的移动设备上显示并且向移动发行者提供所述至少两个版本的所述广告以用于具有不同屏幕属性的多个移动设备，所述多个移动设备中的至少一个具有与至少一个多个广告版本。

39. 发明申请

US20100023495A1 SYSTEM FOR SUGGESTING KEYWORDS BASED ON MOBILE SPECIFIC ATTRIBUTES 审中-公开
标题翻译：基于移动特定属性建立关键词的系统
公开(公告)号：US20100023495A1
公开(公告)日：2010-01-28
申请号：US11963154
申请日：2007-12-21
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennett , Douglas B. Koen
IPC分类号： G06F7/10 , G06F17/30
CPC分类号： G06F16/9535 , H04M3/42017
摘要： A system is described for suggesting keywords to users based on mobile specific attributes. The system may include a processor, a memory and an interface being operatively connected. The memory may store a search query. The processor may be operative to communicate with a user on a mobile device. The mobile device may be associated with a mobile carrier. The processor may receive a search query from the user on the mobile device. The processor may identify a mobile specific attribute of the user. The processor may generate a suggested query related to the mobile specific attribute of the user and the search query. The processor may provide the suggested query to the user.
摘要翻译：描述了一种基于移动特定属性向用户建议关键字的系统。该系统可以包括处理器，存储器和可操作地连接的接口。内存可以存储搜索查询。处理器可操作以在移动设备上与用户进行通信。移动设备可以与移动运营商相关联。处理器可以在移动设备上从用户接收搜索查询。处理器可以识别用户的移动专用属性。处理器可以生成与用户的移动专用属性和搜索查询相关的建议查询。处理器可以向用户提供建议的查询。

40. 发明申请

US20090247139A1 SYSTEM FOR ADAPTING ONLINE ADVERTISING CAMPAIGNS TO INCORPORATE MOBILE ADVERTISING 审中-公开
标题翻译：适应移动广告的在线广告业务适应系统
公开(公告)号：US20090247139A1
公开(公告)日：2009-10-01
申请号：US12059325
申请日：2008-03-31
申请人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennet , Douglas B. Koen
发明人： Arvind Gupta , Ashutosh Tiwari , Gopalakrishnan Venkatraman , Dominic Cheung , Stacy R. Bennet , Douglas B. Koen
IPC分类号： H04M3/00 , H04M1/02
CPC分类号： G06Q30/02 , G06F16/9535
摘要： A system is described for adapting online advertising campaigns to incorporate mobile advertising. The system may include a processor, a memory and an interface being operatively connected. The memory may store ad groups of an advertiser, and mobile advertisements. An ad group may include keywords and web advertisements. The interface may allow the advertiser to associate the ad groups with mobile carriers. The processor may identify the ad groups and may provide the interface to the advertiser. The processor may receive associations of ad groups and mobile carriers. The processor may create mobile advertisements based on the web advertisements and mobile carriers. The processor may associate the mobile advertisements and the mobile carriers with the ad groups. The processor may provide one of the mobile advertisements to a user when the user performs a mobile search for one of the keywords on a mobile device associated with the mobile carriers.
摘要翻译：描述了一种系统，用于调整在线广告活动以合并移动广告。该系统可以包括处理器，存储器和可操作地连接的接口。存储器可以存储广告商的广告组和移动广告。广告组可以包括关键字和网络广告。接口可以允许广告商将广告组与移动运营商相关联。处理器可以识别广告组，并且可以向广告商提供接口。处理器可以接收广告组和移动运营商的关联。处理器可以基于网络广告和移动运营商来创建移动广告。处理器可以将移动广告和移动运营商与广告组相关联。当用户对与移动运营商相关联的移动设备上的关键词之一进行移动搜索时，处理器可以向用户提供移动广告之一。

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