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    • 37. 发明申请
    • SYSTEMS, METHODS, AND APPARATUS TO MONITOR MEDIA PRESENTATIONS
    • 系统,方法和设备监控媒体介绍
    • US20140189108A1
    • 2014-07-03
    • US14141400
    • 2013-12-26
    • Kenneth J. FrettJan Besehanic
    • Kenneth J. FrettJan Besehanic
    • H04L29/08
    • H04L67/22G06Q30/02G06Q30/0241H04H60/37H04H60/40H04H60/44H04H60/64H04H60/66H04H2201/50H04H2201/90
    • Systems, methods and apparatus to monitor media presentations are disclosed. An example method includes identifying a household of panelists based on a public Internet Protocol address identified in tagging data transmitted by a media presentation device. A panelist is identified within the household of panelists based on metering data. A media source is identified based on the tagging data. Identification of the media presented in association with the tagging data based on at least one of the tagging data and the metering data is attempted. The panelist is credited with exposure to the identified media from the media source at a media presentation location associated with the public IP address when the media is identified. The panelist is credited with exposure to media from the media source at the media presentation location when the media is not identified.
    • 公开了用于监视媒体呈现的系统,方法和装置。 示例性方法包括基于在媒体呈现设备发送的标签数据中标识的公共因特网协议地址来识别小组成员的家庭。 小组成员根据计量数据在小组成员家庭中确定了一名小组成员。 基于标记数据识别媒体源。 尝试基于标签数据和测量数据中的至少一个与标签数据相关联地呈现的媒体的标识。 当媒体被识别时,专家小组成员被曝光在与公共IP地址相关联的媒体呈现位置处从媒体来源识别的媒体。 当媒体没有被识别时,专家小组成员被媒体介绍媒体的媒体曝光。