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1. 发明申请

WO2005050513A1 ON-LINE ADVERTISING SYSTEM AND METHOD 审中-公开
标题翻译：在线广告系统和方法
公开(公告)号：WO2005050513A1
公开(公告)日：2005-06-02
申请号：PCT/KR2004/003043
申请日：2004-11-24
申请人： NHN CORPORATION , BAE, Sang Yong , HA, Jung Soo , LEE, Woo Sung
发明人： BAE, Sang Yong , HA, Jung Soo , LEE, Woo Sung
IPC分类号： G06F17/60
CPC分类号： G06Q30/02 , G06Q30/0256
摘要： The present invention relates to an on-line advertising system and method which can provide an advertisement related to predetermined content to a user through a wired/wireless communication network along with the content. An on-line advertising system according to the present invention comprises an advertisement database for maintaining advertisement data, a keyword related thereto and a category corresponding thereto; a content database for maintaining a content identifier for identifying content provided to a user terminal through a communication network, and a category related to the content; an advertisement data searching unit for searching the advertisement database for advertisement data corresponding to a category related to the content; an advertisement data adopting unit for adopting advertisement data from the searched advertisement data, based on predetermined criterion, by using a keyword related to the searched advertisement data; and a display control unit for controlling the adopted advertisement data to be displayed on the user terminal in association with the content.
摘要翻译：本发明涉及一种在线广告系统和方法，其可以通过有线/无线通信网络与内容一起向用户提供与预定内容相关的广告。根据本发明的在线广告系统包括用于维护广告数据的广告数据库，与其相关的关键词和与其对应的类别; 用于通过通信网络维护用于识别提供给用户终端的内容的内容标识符的内容数据库和与内容有关的类别; 广告数据搜索单元，用于搜索广告数据库中与内容相关的类别对应的广告数据; 基于预定标准，通过使用与搜索到的广告数据相关的关键字，从所搜索的广告数据中采用广告数据的广告数据采用单元; 以及显示控制单元，用于控制与内容相关联地在用户终端上显示所采用的广告数据。

2. 发明申请

WO2004107213A1 A METHOD OF MANAGING WEBSITES REGISTERED IN SEARCH ENGINE AND A SYSTEM THEREOF 审中-公开
标题翻译：管理在搜索引擎中注册的网站的方法及其系统
公开(公告)号：WO2004107213A1
公开(公告)日：2004-12-09
申请号：PCT/KR2004/001291
申请日：2004-05-31
申请人： NHN CORPORATION , KIM, Young Kwan , BAE, Sang Yong
发明人： KIM, Young Kwan , BAE, Sang Yong
IPC分类号： G06F17/30
CPC分类号： G06F17/30905 , G06F17/30864 , Y10S707/99933
摘要： The present invention relates to a search engine that provides information on a predetermined website on the Internet. According to a preferred embodiment of the present invention, there is provided a method of managing websites registered in a search engine in a search engine administration system, comprising the steps of allowing a predetermined interface module to receive information on a website and allowing a website registration module to sort the received website information by the predetermined field and then to record the sorted information in a database means; extracting a HTML file constituting web pages of the website; detecting a predetermined function that generates a pop-up window by analyzing the extracted HTML file; increasing a predetermined counter value as much as a given value depending on the number of pop-up windows generated due to the detected function; determining whether the counter value exceeds a predetermined value; and if it is determined that the counter value exceeds the predetermined value, controlling a predetermined process to be performed for the registered website.
摘要翻译：本发明涉及一种在因特网上的预定网站上提供信息的搜索引擎。根据本发明的优选实施例，提供了一种在搜索引擎管理系统中管理在搜索引擎中注册的网站的方法，包括以下步骤：允许预定接口模块在网站上接收信息并允许网站注册模块，通过预定字段对接收到的网站信息进行排序，然后将排序的信息记录在数据库中; 提取构成网站网页的HTML文件; 通过分析所提取的HTML文件来检测生成弹出窗口的预定功能; 根据检测到的功能产生的弹出窗口的数量，增加预定的计数器值与给定值一样多的值; 确定所述计数器值是否超过预定值; 并且如果确定所述计数器值超过所述预定值，则控制对所述注册网站执行的预定处理。

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