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    • 62. 发明授权
    • Comprehensive information market exchange
    • 综合信息市场交流
    • US08346594B2
    • 2013-01-01
    • US12206809
    • 2008-09-09
    • Lee BegejaDavid C. GibbonPaul van Vleck
    • Lee BegejaDavid C. GibbonPaul van Vleck
    • G06Q10/00G06Q30/00G06Q20/00
    • G06Q30/0201G06Q40/12G06Q99/00
    • Systems and techniques for collecting information as authorized by information providers and sharing the information with information recipients according to criteria specified by the information providers. Information is collected from one or more of a variety of sources and stored in a provider profile, with the provider profile also specifying criteria for sharing the information, including payment required for sharing the information with particular categories of recipients. An exchange system is maintained allowing recipients to request or to otherwise specify needs for particular categories of information and payments to be provided by the information, and needs or requests of recipients for information are matched with criteria specified by providers, with information being transferred or used to provide results for a recipient and payment being transferred from the recipient to a provider or providers when a match between information needs and criteria for sharing information is identified.
    • 根据信息提供者规定的标准,收集信息提供者授权的信息并与信息收发者共享信息的系统和技术。 信息从一种或多种来源收集并存储在提供者简档中,提供者简档也指定用于共享信息的标准,包括与特定类别的收件人共享信息所需的付款。 保持交换系统,允许收件人请求或另外指定由信息提供的特定类别的信息和付款的需求,并且信息的接收者的需求或请求与提供者指定的标准相匹配,信息被转移或使用 在信息需求和共享信息标准之间的匹配被识别时,为收件人和从接收者转移到提供者或提供者的付款提供结果。
    • 63. 发明申请
    • SYSTEM AND METHOD FOR DYNAMICALLY CONSTRUCTING PERSONALIZED CONTEXTUAL VIDEO PROGRAMS
    • 动态构建个性化视频节目的系统与方法
    • US20100122286A1
    • 2010-05-13
    • US12267284
    • 2008-11-07
    • Lee BEGEJADavid C. GibbonPaul Van Vleck
    • Lee BEGEJADavid C. GibbonPaul Van Vleck
    • H04N7/025
    • H04N21/2543G06Q30/02H04N7/165H04N21/234318H04N21/235H04N21/44222H04N21/4524H04N21/45452H04N21/812
    • Disclosed herein are systems, methods, and computer readable-media for dynamically constructing personalized contextual advertisements. The method includes extracting video metadata from a video program displayed on a playback device to a viewer, extracting component metadata from a plurality of video components stored in a media object library, extracting viewer preferences from a viewer profile, receiving synchronization information about the video program, identifying a segment of the video program susceptible to inserting a video component, based on extracted video metadata, component metadata, and viewer preferences, and transmitting the video component to the playback device and a set of instructions detailing how to insert the video component in real time in the segment of the video program. Video components can be one or more of a two-dimensional image, a video clip, a logo, a vector illustration, a three-dimensional model, a color, a character, a texture, and text. Video metadata can be extracted in real time. A viewer profile can be based on demographic information and a log of user behavior. The video program and the video component can be combined before transmitting the video component and the set of instructions to the playback device. A video component can be selected based on which advertiser offers to pay the most. The transmitted video component and set of instructions can be stored as a construction list for future use.
    • 本文公开了用于动态构建个性化上下文广告的系统,方法和计算机可读介质。 该方法包括从播放设备上显示的视频节目向观看者提取视频元数据,从存储在媒体对象库中的多个视频分量中提取组件元数据,从观看者简档中提取观看者偏好,接收关于视频节目的同步信息 基于所提取的视频元数据,组件元数据和观看者偏好来识别容易插入视频组件的视频节目的片段,以及将视频组件发送到播放设备以及一组详细说明如何将视频组件插入的指令 实时视频节目的片段。 视频组件可以是二维图像,视频剪辑,标志,矢量图,三维模型,颜色,角色,纹理和文本中的一个或多个。 视频元数据可以实时提取。 查看者简档可以基于人口统计信息和用户行为日志。 视频节目和视频分量可以在将视频分量和指令集发送到播放设备之前进行组合。 可以根据哪个广告客户提供的付款最多可以选择一个视频组件。 传输的视频组件和指令集可以存储为构造列表以备将来使用。
    • 64. 发明授权
    • System and method for dynamically constructing personalized contextual video programs
    • 用于动态构建个性化上下文视频节目的系统和方法
    • US08752087B2
    • 2014-06-10
    • US12267284
    • 2008-11-07
    • Lee BegejaDavid C. GibbonPaul Van Vleck
    • Lee BegejaDavid C. GibbonPaul Van Vleck
    • H04N7/025G06Q30/00
    • H04N21/2543G06Q30/02H04N7/165H04N21/234318H04N21/235H04N21/44222H04N21/4524H04N21/45452H04N21/812
    • Systems, methods, and computer readable-media for dynamically constructing personalized contextual video programs include extracting video metadata from a video program, extracting component metadata from video components stored in a media object library, extracting viewer preferences, receiving synchronization information about the video program, identifying a video program segment susceptible to inserting a video component, and transmitting the video component to a playback device and instructions detailing how to insert the video component in the video program segment. Video metadata can be extracted in real time. A viewer profile can be based on demographic information and user behavior. The video program and the video component can be combined before transmitting the video component and instructions to the playback device. A video component can be selected based on which advertiser offers to pay the most. The transmitted video component and instructions can be stored as a construction list for future use.
    • 用于动态构建个性化上下文视频节目的系统,方法和计算机可读介质包括从视频节目提取视频元数据,从存储在媒体对象库中的视频组件中提取组件元数据,提取观看者喜好,接收关于视频节目的同步信息, 识别容易插入视频组件的视频节目片段,以及将视频组件发送到播放设备以及详细说明如何将视频组件插入视频节目片段中的指令。 视频元数据可以实时提取。 观众简介可以基于人口统计信息和用户行为。 视频节目和视频分量可以在将视频分量和指令发送到播放设备之前被组合。 可以根据哪个广告客户提供的付款最多可以选择一个视频组件。 传输的视频组件和指令可以作为构造列表存储以备将来使用。
    • 68. 发明申请
    • SYSTEM AND METHOD FOR PERSONALIZED HOLD
    • 用于个人持有的系统和方法
    • US20090313551A1
    • 2009-12-17
    • US12138953
    • 2008-06-13
    • David C. GibbonPaul Gausman
    • David C. GibbonPaul Gausman
    • G06F3/00
    • G06F17/30702G06Q30/02
    • Disclosed herein are systems, methods, and computer readable-media for contextual adaptive advertising. The method for personalized hold comprises collecting a set of data elements about a user, generating a user profile based on the set of data elements, selecting media content from one or more content repositories based on the user profile, and delivering selected media content to a device for playback to the user during noncommunicative gaps. One aspect provides further for recording a playback order of delivered media content in order to avoid playing the same media content back to back.
    • 本文公开了用于上下文自适应广告的系统,方法和计算机可读介质。 用于个性化保持的方法包括收集关于用户的一组数据元素,基于该组数据元素生成用户简档,基于用户简档从一个或多个内容存储库中选择媒体内容,以及将所选择的媒体内容传送到 设备,用于在非沟通间隙期间向用户播放。 一方面进一步提供用于记录所传递的媒体内容的播放顺序,以避免背靠背播放相同的媒体内容。