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51. 发明申请

US20090276459A1 MODIFICATION OF CONTENT REPRESENTATION BY A BRAND ENGINE IN A SOCIAL NETWORK 有权
标题翻译：品牌发动机在社会网络中的内容表示的修改
公开(公告)号：US20090276459A1
公开(公告)日：2009-11-05
申请号：US12112843
申请日：2008-04-30
申请人： Robert C. Trout , Christopher Higgins , Joseph O'Sullivan , Marc E. Davis , Ronald G. Martinez
发明人： Robert C. Trout , Christopher Higgins , Joseph O'Sullivan , Marc E. Davis , Ronald G. Martinez
IPC分类号： G06F17/30
CPC分类号： G06Q30/02 , G06Q10/10
摘要： A brand engine receives a request from a user device operated by a first user to display user information of a second user. User information of the first user is mapped to at least the user information of the second user by the brand engine. The mapping may map the user information of the first user to user information of further users in a social network. The mapping may map of any combination of spatial, temporal, social, and topical data related to the users. A modified representation of received content is generated by the brand engine based on the mapping. The modified representation is transmitted to the user device. The user device displays the modified representation for the first user. The modified representation of the received content may include any combination of filtered and/or sorted content items, recommended content items, and/or modified content items.
摘要翻译：品牌引擎从由第一用户操作的用户设备接收请求以显示第二用户的用户信息。第一用户的用户信息被品牌引擎映射到至少第二用户的用户信息。映射可以将第一用户的用户信息映射到社交网络中的另外的用户的用户信息。映射可以映射与用户相关的空间，时间，社交和主题数据的任何组合。接收到的内容的修改表示由品牌引擎基于映射生成。被修改的表示被传送到用户设备。用户设备显示第一个用户的修改后的表示。所接收内容的修改表示可以包括过滤和/或排序的内容项，推荐内容项和/或修改的内容项的任何组合。

52. 发明申请

US20090222488A1 SOCIAL ASPECTS OF CONTENT AGGREGATION, SYNDICATION, SHARING, AND UPDATING 有权
标题翻译：内容综合，协调，共享和更新的社会方面
公开(公告)号：US20090222488A1
公开(公告)日：2009-09-03
申请号：US12182756
申请日：2008-07-30
申请人： Marco Boerries , Keith Saft , George Grinsted , Lee Parry , Carlo P. Bernoulli , Marc Davis , Joseph O'Sullivan
发明人： Marco Boerries , Keith Saft , George Grinsted , Lee Parry , Carlo P. Bernoulli , Marc Davis , Joseph O'Sullivan
IPC分类号： G06F17/00
CPC分类号： G06F17/30884
摘要： “Smart bookmarks” are described which facilitate aggregation, sharing, and dynamic access to the content in which a particular user has an interest.
摘要翻译：描述了“智能书签”，其有助于对特定用户感兴趣的内容进行聚合，共享和动态访问。

53. 发明申请

US20090222304A1 Method and Apparatus for Social Network Marketing with Advocate Referral 有权
标题翻译：社会网络营销与倡导者转介方法与设备
公开(公告)号：US20090222304A1
公开(公告)日：2009-09-03
申请号：US12041088
申请日：2008-03-03
申请人： Christopher William Higgins , Marc Davis , Joseph O'Sullivan
发明人： Christopher William Higgins , Marc Davis , Joseph O'Sullivan
IPC分类号： G06Q10/00 , G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0214 , G06Q50/01
摘要： A service provider facilitates consumption of goods, brands, or services on an interactive network using characterizations of consumers, behavior, brands, consumable goods, advertisers, and advocates to determine a three-way match between a consumable good, a consumer, and an advocate. The matching method determines one or more advocates by maximizing the estimated contextual value of personalized advocacy. Further, the service provider captures the value of the personalized advocacy in each match, and distributes that value in the form of various marketing incentive.
摘要翻译：服务提供者通过使用消费者，行为，品牌，消费品，广告商和倡导者的表征，在互动网络上消费商品，品牌或服务，以确定消费品，消费者和倡导者之间的三方匹配。匹配方法通过最大化个性化倡导的估计上下文价值来确定一个或多个倡导者。此外，服务提供商捕获每场比赛中个性化倡导的价值，并以各种营销激励的形式分配该价值。

54. 发明申请

US20090222302A1 Method and Apparatus for Social Network Marketing with Consumer Referral 有权
标题翻译：消费者转介社交网络营销方法与设备
公开(公告)号：US20090222302A1
公开(公告)日：2009-09-03
申请号：US12041054
申请日：2008-03-03
申请人： Christopher William Higgins , Marc Davis , Joseph O'Sullivan
发明人： Christopher William Higgins , Marc Davis , Joseph O'Sullivan
IPC分类号： G06Q10/00
CPC分类号： G06Q30/02 , G06Q30/0214 , G06Q50/01
摘要： A service provider facilitates consumption of goods, brands, or services on an interactive network using characterizations of consumers, behavior, brands, consumable goods, advertisers, and advocates to determine a three-way match between a consumable good, a consumer, and an advocate. The matching method determines one or more likely consumers by maximizing the estimated contextual value of personalized advocacy. Further, the service provider captures the value of the personalized advocacy in each match, and distributes that value in the form of various marketing incentives.
摘要翻译：服务提供者通过使用消费者，行为，品牌，消费品，广告商和倡导者的表征，在互动网络上消费商品，品牌或服务，以确定消费品，消费者和倡导者之间的三方匹配。匹配方法通过最大化个性化宣传的估计背景值来确定一个或多个可能的消费者。此外，服务提供商捕获每场比赛中个性化倡导的价值，并以各种营销奖励的形式分配该价值。

55. 发明申请

US20090204354A1 TIME CODE VALIDATION AND CORRECTION FOR PROXIMITY-BASED AD HOC NETWORKS 有权
标题翻译：基于近似网络的时间码验证和校正
公开(公告)号：US20090204354A1
公开(公告)日：2009-08-13
申请号：US12028607
申请日：2008-02-08
申请人： Marc E. Davis , Joseph O'Sullivan , Christopher Paretti , Christopher W. Higgins
发明人： Marc E. Davis , Joseph O'Sullivan , Christopher Paretti , Christopher W. Higgins
IPC分类号： G06F19/00
CPC分类号： H04W4/023 , H04W4/02 , H04W52/0219 , H04W52/0245 , H04W84/18 , Y02D70/142 , Y02D70/144 , Y02D70/164 , Y02D70/166 , Y02D70/22 , Y02D70/26
摘要： A system and method is described herein for managing power consumption by a plurality of sensors in a proximity-based ad hoc network. The system and method receives sensor data that is provided from a plurality of sensors and constructs a proximity-based ad hoc network among the plurality of sensors based on the sensor data. The system and method also receives and analyzes power status information from each sensor in a group of spatially and temporally proximate sensors in the proximity-based ad hoc network. Based on the analysis, the system and method then modifies a manner in which at least one sensor in the group provides sensor data.
摘要翻译：这里描述了一种用于管理基于邻近的自组织网络中的多个传感器的功率消耗的系统和方法。系统和方法接收从多个传感器提供的传感器数据，并且基于传感器数据在多个传感器之间构建基于邻近的自组织网络。系统和方法还接收并分析来自基于邻近的自组织网络中的一组空间和时间上接近的传感器中的每个传感器的功率状态信息。基于分析，系统和方法然后修改组中的至少一个传感器提供传感器数据的方式。

56. 发明申请

US20090204348A1 POWER MANAGEMENT FOR PROXIMITY-BASED AD HOC NETWORKS 有权
标题翻译：基于接近的AD HOC网络的电源管理
公开(公告)号：US20090204348A1
公开(公告)日：2009-08-13
申请号：US12028579
申请日：2008-02-08
申请人： Marc E. Davis , Joseph O'Sullivan , Christopher Paretti , Christopher W. Higgins , Ori Zaltzman
发明人： Marc E. Davis , Joseph O'Sullivan , Christopher Paretti , Christopher W. Higgins , Ori Zaltzman
IPC分类号： G01R21/00
CPC分类号： H04W4/02 , H04L67/12 , H04L67/18
摘要： A system and method is described herein for managing power consumption by a plurality of sensors in a proximity-based ad hoc network. The system and method receives sensor data that is provided from a plurality of sensors and constructs a proximity-based ad hoc network among the plurality of sensors based on the sensor data. The system and method also receives and analyzes power status information from each sensor in a group of spatially and temporally proximate sensors in the proximity-based ad hoc network. Based on the analysis, the system and method then modifies a manner in which at least one sensor in the group provides sensor data.
摘要翻译：这里描述了一种用于管理基于邻近的自组织网络中的多个传感器的功率消耗的系统和方法。系统和方法接收从多个传感器提供的传感器数据，并且基于传感器数据在多个传感器之间构建基于邻近的自组织网络。系统和方法还接收并分析来自基于邻近的自组织网络中的一组空间和时间上接近的传感器中的每个传感器的功率状态信息。基于分析，系统和方法然后修改组中的至少一个传感器提供传感器数据的方式。

57. 发明申请

US20090201896A1 DATA SHARING BASED ON PROXIMITY-BASED AD HOC NETWORK 有权
标题翻译：基于基于接近的AD HOC网络的数据共享
公开(公告)号：US20090201896A1
公开(公告)日：2009-08-13
申请号：US12028552
申请日：2008-02-08
申请人： Marc E. Davis , Rahul Nair , Ori Zaltzman , Joseph O'Sullivan , Christopher Paretti , Christopher W. Higgins
发明人： Marc E. Davis , Rahul Nair , Ori Zaltzman , Joseph O'Sullivan , Christopher Paretti , Christopher W. Higgins
IPC分类号： H04Q7/24
CPC分类号： H04W84/18
摘要： A system and method is described for constructing a proximity-based ad hoc network among a plurality of sensor-enabled devices and for using such a network to facilitate data sharing among users of those devices (referred to herein for simplicity as “sensors”). The system and method advantageously enables data to be shared among co-located sensors in a manner that does not require local connections or communication among those sensors and that protects user privacy. The system and method also beneficially enables data to be transferred among heterogeneous sensor types that would otherwise be incapable of detecting and/or communicating with each other. The system and method may perform user-initiated data transfer as well as automatic data transfer responsive to sensor proximity and other factors, such as commonality of user interests or activities or membership in a social network.
摘要翻译：描述了一种系统和方法，用于在多个启用传感器的设备中构建基于邻近的自组织网络，并且使用这样的网络来促进这些设备的用户之间的数据共享（在此简称为“传感器”））。该系统和方法有利地使得能够以不需要这些传感器之间的本地连接或通信并且保护用户隐私的方式在共同定位的传感器之间共享数据。该系统和方法还有利地使数据能够在不能检测和/或彼此通信的异种传感器类型之间传送。系统和方法可以响应于传感器接近度和诸如用户兴趣或活动的共同性或社交网络中的成员资格的其他因素来执行用户发起的数据传送以及自动数据传送。

58. 发明申请

US20090182618A1 System and Method for Word-of-Mouth Advertising 审中-公开
标题翻译：口碑广告的系统和方法
公开(公告)号：US20090182618A1
公开(公告)日：2009-07-16
申请号：US12015115
申请日：2008-01-16
申请人： Christopher William Higgins , Marc Davis , Joseph O'Sullivan , Ronald Martinez
发明人： Christopher William Higgins , Marc Davis , Joseph O'Sullivan , Ronald Martinez
IPC分类号： G06F17/00 , G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0225 , G06Q30/0241 , G06Q50/01
摘要： A system and method to facilitate word-of-mouth advertising and sales support associated with displayed media objects on distributed networks is described. The system provides one or more advocates to a network user accessing advertising of a brand, product, or service. One or more of the advocates may be socially related to the user. User interactions with the advocates are facilitated through a real-time communication network, follow-on commercial activity is tracked, and the value of word-of-mouth advocacy is captured and distributed.
摘要翻译：描述了一种在分布式网络上促进与显示的媒体对象相关联的口碑广告和销售支持的系统和方法。该系统为网络用户提供访问品牌，产品或服务的广告的一个或多个倡导者。一个或多个倡导者可能与用户在社会上相关。通过实时通信网络促进用户与倡导者的互动，追踪商业活动，并且捕获并分发口碑宣传的价值。

59. 发明申请

US20090176509A1 INTEREST MAPPING SYSTEM 有权
标题翻译：利益映射系统
公开(公告)号：US20090176509A1
公开(公告)日：2009-07-09
申请号：US11969815
申请日：2008-01-04
申请人： Marc E. Davis , Christopher W. Higgins , Joseph O'Sullivan , Athellina Athsani , Christopher S. Jaffe , Ron Martinez
发明人： Marc E. Davis , Christopher W. Higgins , Joseph O'Sullivan , Athellina Athsani , Christopher S. Jaffe , Ron Martinez
IPC分类号： H04Q7/20
CPC分类号： H04W4/02 , H04L67/18 , H04L67/306 , H04L67/36 , H04W4/023 , H04W4/027 , H04W4/185 , H04W4/21 , H04W8/18
摘要： Apparatus, interfaces, and computer instructions are provided for establishing an association between a user and a declared interest, such as a brand or some other subject, and for generating a map to display the interests of one or more users. An association is established between an interest identifier, a user, and target object selected based upon an action of the user. The target object may include a location that may be specified by coordinates. The action may include selection of the at least one location by the user. Selection may include selecting a user interface feature that causes the at least one location to be selected based upon a geographical position of the user. The position may be determined by a Global Positioning System device carried by the user. Techniques are also disclosed for identifying people who are potentially interested in a given interest, or in a second interest related to a first interest, based on previously established interest-location-user associations.
摘要翻译：提供了设备，接口和计算机指令，用于建立用户和宣称的兴趣之间的关联，例如品牌或其他主题，并且用于生成用于显示一个或多个用户的兴趣的地图。在利用标识符，用户和基于用户的动作选择的目标对象之间建立关联。目标对象可以包括可以由坐标指定的位置。动作可以包括用户选择至少一个位置。选择可以包括基于用户的地理位置选择使得至少一个位置被选择的用户界面特征。该位置可以由用户携带的全球定位系统设备来确定。还披露了技术，用于基于先前建立的利益位置 - 用户关联来识别对于给定兴趣或与第一兴趣相关的第二兴趣有潜在兴趣的人。

60. 发明申请

US20090171939A1 USER-GENERATED ACTIVITY MAPS 有权
标题翻译：用户生成的活动
公开(公告)号：US20090171939A1
公开(公告)日：2009-07-02
申请号：US11966972
申请日：2007-12-28
申请人： Athellina R.A. ATHSANI , Ron Martinez , Chris T. Kalaboukis , Marc Davis , Joseph O'Sullivan
发明人： Athellina R.A. ATHSANI , Ron Martinez , Chris T. Kalaboukis , Marc Davis , Joseph O'Sullivan
IPC分类号： G06F17/30
CPC分类号： G06F17/30241
摘要： Apparatus and computer-readable media for associating metadata with a geographic location are provided. The apparatus includes logic for detecting that a mobile device is present at a geographic location relevant to a user of the mobile device, logic for retrieving context information associated with the location, logic for selecting a program code module based upon a contextual relevancy of the location, logic for providing the program code module for execution, where the program code module is capable of performing processing specific to at least one aspect of the location, the processing is based upon the context information, and the program code module is further capable of receiving at least one input data item from the mobile device, where the at least one input data item describes an activity of the user at the location, and logic for associating the at least one input data item with the location.
摘要翻译：提供了用于将元数据与地理位置相关联的装置和计算机可读介质。该装置包括用于检测移动设备存在于与移动设备的用户相关的地理位置的逻辑，用于检索与该位置相关联的上下文信息的逻辑，用于基于位置的上下文相关性来选择程序代码模块的逻辑用于提供用于执行的程序代码模块的逻辑，其中程序代码模块能够执行特定于位置的至少一个方面的处理，该处理基于上下文信息，并且程序代码模块还能够接收来自所述移动设备的至少一个输入数据项，其中所述至少一个输入数据项描述所述位置处的用户的活动，以及用于将所述至少一个输入数据项与所述位置相关联的逻辑。

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