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    • 41. 发明授权
    • System and method for encouraging viewers to watch television programs
    • 鼓励观众观看电视节目的制度和方法
    • US07840975B2
    • 2010-11-23
    • US10835196
    • 2004-04-29
    • John R. MathenyDaniel J. Zigmond
    • John R. MathenyDaniel J. Zigmond
    • H04N7/16H04N7/10H04N7/025
    • H04H20/38G06Q30/0226G06Q30/0235G06Q30/0241H04H60/82H04N7/17309H04N21/42684H04N21/4331H04N21/435H04N21/4758H04N21/4784H04N21/6582H04N21/812H04N21/8586
    • Described are methods and apparatus for encouraging viewers to pay attention to television programs, commercials in particular, by offering viewers some incentive to watch. In one embodiment, viewers are notified that they can receive frequent-flier miles for answering one or more simple questions at the conclusion of the commercial. To verify that the viewer paid attention to the commercial, the answer to the question may be based on the content of the commercial. A sponsor might ask, for example, that the viewer identify the name of the sponsor or the color of an announcer's shirt. A correct answer indicates that the viewer watched the commercial, and that the viewer is therefore entitled to some reward. For example, viewers who watch the commercial may be entered in a prize drawing, or may receive prize points, such as frequent-flier miles. In other embodiments, viewers may verify that they watched a given program by selecting an icon or pressing a button on a remote control.
    • 描述了鼓励观众注意电视节目,特别是广告的方法和设备,通过为观众提供一些观察的动机。 在一个实施例中,通知观众他们可以在商业结束时接收频繁飞行里程来回答一个或多个简单问题。 为了验证观众注意商业广告,问题的答案可能是基于广告的内容。 赞助者可能会问,例如,观众识别赞助商的名字或播音员衬衫的颜色。 正确的答案表示观众观看了商业广告,因此观众有权获得一些奖励。 例如,观看商业广告的观众可以输入奖品,或者可以获得奖励积分,例如频繁飞行里程。 在其他实施例中,观看者可以通过选择图标或按下遥控器上的按钮来验证他们是否观看了给定的节目。
    • 42. 发明授权
    • Document data structure and method for integrating broadcast television with web pages
    • 用于将广播电视与网页集成的文档数据结构和方法
    • US07600241B2
    • 2009-10-06
    • US10892917
    • 2004-07-16
    • Daniel J. ZigmondDavid R. AndersonDean J. Blackketter
    • Daniel J. ZigmondDavid R. AndersonDean J. Blackketter
    • G06F13/00G06F3/00H04N7/173
    • H04N21/44012G06F17/30896H04N21/4622H04N21/858
    • Described are a method and apparatus for incorporating broadcast television into Web pages. Broadcast television can be embedded into Web pages using, for example, a “tv:” attribute in conjunction with common HTML tags. Within the “tv:” attribute, a Web-page author can reference a TV station by channel number, network, or broadcast call letters. HTML documents are parsed to recover both the conventional tags and tags that include TV attributes. The resulting Web pages display the identified broadcast TV in a frame specified by the TV attribute. One embodiment supports the presentation of television in the background of an HTML document. In that embodiment, HTML tags corresponding to overlying HTML content are provided with an attribute that defines a level of transparency from zero to one-hundred percent. The transparency attribute allows content providers to overlay any type of HTML information over a broadcast television show without completely obscuring the underlying show. This aspect of the invention employs a z attribute that can be used to specify the relative position of broadcast television and overlying HTML content.
    • 描述了将广播电视并入网页的方法和装置。 广播电视可以使用例如“tv:”属性结合常见的HTML标签嵌入到网页中。 在“电视:”属性中,网页作者可以通过频道号,网络或广播电话信号引用电视台。 解析HTML文档以恢复包括电视属性的常规标签和标签。 所得到的网页以TV属性指定的帧中显示所识别的广播TV。 一个实施例支持在HTML文档的背景中呈现电视。 在该实施例中,与覆盖的HTML内容相对应的HTML标签被提供有将透明度从零到百分之一定义的属性。 透明度属性允许内容提供商通过广播电视节目覆盖任何类型的HTML信息,而不会完全遮蔽基础节目。 本发明的这个方面采用可以用于指定广播电视和叠加HTML内容的相对位置的z属性。
    • 49. 发明授权
    • Combining real-time and batch mode logical address links
    • 组合实时和批处理模式的逻辑地址链接
    • US06215483B1
    • 2001-04-10
    • US09099481
    • 1998-06-17
    • Daniel J. Zigmond
    • Daniel J. Zigmond
    • H04N710
    • H04N21/462H04N5/4401H04N5/44543H04N7/088H04N7/17318H04N21/4331H04N21/434H04N21/435H04N21/4508H04N21/4622H04N21/4722H04N21/4884H04N21/6125H04N21/8133H04N21/8586
    • A method and apparatus for receiving logical address links in advance of a television program and combining such links with those that may be received in real-time during a television broadcast are provided. According to one aspect of the present invention, content associated with a television (TV) program may be automatically displayed by a client system, such as an Internet terminal or a computer equipped with a TV tuner. Prior to broadcast of a TV program, TV listing information is stored in the client system. The TV listing information includes one or more batch mode logical addresses, e.g., Uniform Resource Locators (URLs), that identify content, such as Internet content. The client system alerts the viewer of the existence of an active logical address associated with the current TV program by providing a visual indication. After the visual indication has been selected by the viewer, the client system displays the content identified by the logical address. Additionally, one or more real-time logical addresses may be received by the client system embedded in a video signal associated with the TV program. The real-time logical addresses may be embedded in either a text service channel (e.g., T1, T2, T3, T4) or a captioning service channel (e.g., CC1, CC2, CC3, CC4) of the vertical blanking interval (VBI) of the video signal. When both real-time logical addresses and batch mode logical addresses are associated with a TV program, the client system determines which to bring to the attention of the user of the client system based upon a set of predefined rules. Importantly, features of the present invention are applicable to many broadcast television (TV) systems including National Television Standards Committee (NTSC), Phase Alternate Lines (PAL), and Sequential Couleur Avec Memoire (SECAM) as well as the proposed High Definition Television (HDTV) standard.
    • 提供一种用于在电视节目之前接收逻辑地址链路并将这些链接与在电视广播期间可实时接收的链接相组合的方法和装置。 根据本发明的一个方面,与电视(TV)节目相关联的内容可以由诸如因特网终端的客户系统或配备有电视调谐器的计算机自动显示。 在广播电视节目之前,电视列表信息被存储在客户端系统中。 电视列表信息包括标识诸如因特网内容的内容的一个或多个批处理模式逻辑地址,例如统一资源定位符(URL)。 客户端系统通过提供视觉指示来向观看者警告存在与当前TV节目相关联的活动逻辑地址。 在观看者选择了视觉指示之后,客户端系统显示由逻辑地址标识的内容。 此外,一个或多个实时逻辑地址可以由嵌入在与TV节目相关联的视频信号中的客户端系统接收。 实时逻辑地址可以嵌入垂直消隐间隔(VBI)的文本服务信道(例如,T1,T2,T3,T4)或字幕服务信道(例如,CC1,CC2,CC3,CC4) 的视频信号。 当实时逻辑地址和批处理模式逻辑地址都与电视节目相关联时,客户端系统基于一组预定义的规则来确定要引起客户端系统的用户注意的位置。 重要的是,本发明的特征可应用于许多广播电视(TV)系统,包括国家电视标准委员会(NTSC),相位交替行(PAL)和顺序Couleur Avec Memoire(SECAM)以及所提出的高分辨率电视 HDTV)标准。
    • 50. 发明授权
    • System for distributing video/audio files from central location to a
plurality of cable headends
    • 用于将中央位置的视频/音频文件分发到多个电缆头端的系统
    • US5594490A
    • 1997-01-14
    • US247834
    • 1994-05-23
    • William P. DawsonJay B. SchillerRichard A. SchmelzerDaniel J. Zigmond
    • William P. DawsonJay B. SchillerRichard A. SchmelzerDaniel J. Zigmond
    • H04B7/185H04N7/173
    • H04B7/18523H04L1/0083H04L1/1809H04L1/22H04N7/17336
    • A system and method for ensuring accurate reception of digitally encoded files that are transmitted in non-real time from a distribution station to a plurality of receiving stations, e.g. cable headends. Each file is divided into a plurality of data packets, with the packets being transmitted via satellite to the headends. Each headend determines which packets are in error (i.e. missing or jumbled) and need to be re-transmitted to the headend from the distribution station. After such a determination, each headend communicates a request over a land-link, e.g. telephone line or internet, to the distribution station requesting re-transmission of the packets in error. The distribution station then re-transmits these particular packets either via the land-link or the satellite. Re-transmission in non-real time via the land-link allows the headend to simultaneously receive packets via satellite and land-link so as to reduce the time taken to transmit files from the distribution station to the headends. The different land-links coupling the distribution station to each receiving station allow different data packets to simultaneously be re-transmitted to different receiving stations.
    • 一种用于确保以非实时的方式从分发站传输到多个接收站的数字编码文件的准确接收的系统和方法,例如, 电缆头端。 每个文件被分成多个数据分组,其中分组通过卫星传送到头端。 每个头端确定哪个数据包是错误的(即丢失或混乱),并且需要从分发站重新发送到头端。 在这样的确定之后,每个头端通过陆地链路传送请求,例如, 电话线路或互联网,到分发站请求重新发送数据包错误。 分配站然后通过陆地链路或卫星重新发送这些特定分组。 通过陆地链路非实时重新传输允许头端通过卫星和陆地链路同时接收分组,以便减少从分发站向头端传输文件所需的时间。 将分配站耦合到每个接收站的不同的陆地链路允许不同的数据分组同时被重新发送到不同的接收站。