基本信息:
- 专利标题： 대상물 인식을 이용한 스마트 ＴＶ 기반의 감성광고 방법
- 专利标题（英）：Method for providing logotional advertisement using object recognition based on smart-TV
- 专利标题（中）：基于智能电视的对象识别提供逻辑广告的方法
- 申请号：KR1020120143112 申请日：2012-12-10
- 公开(公告)号：KR101453788B1 公开(公告)日：2014-10-27
- 发明人： 김혜연 , 박현우 , 박규찬 , 김지영 , 박성환 , 박수조 , 송지성
- 申请人： 김혜연 , 박현우 , 박규찬 , 김지영 , 박성환 , 박수조 , 송지성 , 한양대학교 에리카산학협력단
- 申请人地址： 서울특별시 서대문구 연희로*길 **, ****호 (연희동, 연희자이엘라)
- 专利权人： 김혜연,박현우,박규찬,김지영,박성환,박수조,송지성,한양대학교 에리카산학협력단
- 当前专利权人： 김혜연,박현우,박규찬,김지영,박성환,박수조,송지성,한양대학교 에리카산학협력단
- 当前专利权人地址： 서울특별시 서대문구 연희로*길 **, ****호 (연희동, 연희자이엘라)
- 代理人： 박수조
- 主分类号： H04N21/43
- IPC分类号： H04N21/43 ; G06Q30/06
The present invention relates to a method of advertising emotion based smart TV using an object recognition. The present invention splits the broadcasting contents and the ad tag content by Smart TV receives the packetized broadcast content and ads tag content from the broadcast content server through a broadcasting network for broadcasting content implemented in a streaming method in the broadcasting transmission frame unit first step; To the smart TV is ready for streaming implementation of the units of frames for the broadcast content for the at least one recognized object by the object recognition of the object each of which is leading to each line object-specific tag data constituting the ad tag content a second step; And the AD conversion indicator for the AD conversion for an explicit ad conversions for both the smart TV advertising objects and recognize objects, each line object and the frame unit of output as part of the broadcast content suggestive indicators for each recognized object a third step for whether the user with the implementation of a method of streaming; It includes.
公开/授权文献:
- KR1020140075130A 대상물 인식을 이용한 스마트 ＴＶ 기반의 감성광고 방법 公开/授权日：2014-06-19