The present invention provides hot forging use non heat-treated steel where controlled cooling after shaping by hot forging is used to make the main structure of the steel martensite even without subsequent reheating and heat treatment by quenching and tempering and thereby give a steel part with a high strength and high toughness and superior machineability and a hot forged non heat-treated steel part made of that steel, in particular provides a martensite type hot forging use non heat-treated steel characterized by containing, by mass%, C: 0.10 to 0.20%, Si: 0.10 to 0.50%, Mn: 1.0 to 3.0%, P: 0.001 to 0.1%, S: 0.005 to 0.8%, Cr: 0.10 to 1.50%, Al: over 0.1 to 0.20%, and N: 0.0020 to 0.0080% and having a balance of substantially Fe and unavoidable impurities and a hot forged non heat-treated steel part made of such steel and characterized in that the steel structure of the entire cross-section at part or all of that part is substantially a martensite structure with an effective crystal grain size of 15 µm or less.