The invention discloses an equipment control method, a device, and a terminal, which are used for an intelligent TV. The equipment control method is characterized in that when a control trigger operation signal of a target control in an operation menu of infrared equipment transmitted by a TV remote control device is received, a first network is used to acquire infrared coding information corresponding to the target control from a server; a second network is used to transmit the infrared coding information to an infrared box, and then the infrared box is used to generate an infrared signal corresponding to the infrared coding information, and is used to transmit the infrared signal to the infrared equipment. According to the above mentioned method, by using the TV remote control device, a user can control the intelligent TV directly, and also can send corresponding infrared instructions to the infrared box by the intelligent TV, and by using the infrared instructions, the working of the corresponding infrared equipment is controlled. When the user needs to control a plurality of infrared equipments including the intelligent TV, the control is realized by using one TV remote control device without requiring the switching between the remote control devices of a plurality of infrared equipments, and therefore the operation is simple and convenient.