The invention provides an automatic pump pressure type toothpaste package bottle which comprises a bottle body. A valve shell is mounted in the bottle body. The upper end and the lower end of the valve shell are each provided with an opening. A lower valve seat is arranged at the opening in the lower end of the valve shell. A lower sealing piece is arranged in the valve shell and located on the lower valve seat. A sealing pair is arranged between the lower sealing piece and the lower valve seat. An upper valve seat is arranged at the opening in the upper end of the valve shell. An upper sealing piece is arranged in the valve shell and located on the upper valve seat. A sealing pair is also arranged between the upper sealing piece and the upper valve seat. A piston is further arranged in the bottle body and located below the valve shell. When the valve shell is squeezed, the volume of an inner cavity of the valve shell is decreased, toothpaste between the upper sealing piece and the lower sealing piece is pushed upwards to open the upper sealing piece, and the toothpaste is squeezed out from the upper valve seat. When the squeezing force to the valve shell is canceled, the volume of the inner cavity of the valve shell is increased, so that negative pressure is formed, the toothpaste between the lower sealing piece and the piston is pushed upwards to open the lower sealing piece at the moment, automatic discharging is realized, fragrance leakage can be effectively avoided, and the piston is stably mounted.